Paul Lazzeri

Examiner
DISC Type : cs

Art Director, Brand at HEYDUDE

Westwood, Massachusetts, United States

Overview

Paul has no verified overview

Personality Overview

Unexpressive

Tough To Convince

Process Oriented

They are heavily focused on quality and prefer doing things the right way, even if it takes time.  They tend to have clarity about their needs and constraints, and are unlikely to over-promise. Being observant comes to them naturally.

Topics They Care About

Paul has no verified topics they care about

Media Appearances

Paul has no verified media appearances

Work History

5-2025
Art Director, Brand at HEYDUDE
3-2025 - 5-2025
Design Manager at Journeys
3-2022 - 3-2025
Senior Designer at Journeys
10-2017 - 8-2022
Graphic Designer at Journeys
2-2017 - 11-2017
Freelance Graphic Designer at Scholastic

Education

2010 - 2014
Certificate from Seminole State College of Florida

More Information

Social Presence :

Prographics :

Exp : 12 Location : Westwood, Massachusetts, United States Job Level : Mid-senior Designation : Art Director, Brand at HEYDUDE
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Insights For Selling To Paul

During A Call Or A Meeting

DO's

  • Ask them which other stakeholders would be important for this purchase decision
  • First of all, focus on building their confidence by sharing examples, case studies etc.
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Don't be very accepting if that is your natural style, stay firm
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Paul is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Paul

  • They don’t say no often, they push out the decisions or keep going around in circles.

Insights For Deal Planning

    How fast (or slow) will Paul move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Paul take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Paul

Personality Compatibility


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