Paula Brant

Commander
DISC Type : D

Vice President, Marketing Analytics and Business Insights at AbbVie

Greater Chicago Area, United States

Overview

Paula has no verified overview

Personality Overview

Risk-Taker

Decisive

Strong-Willed

They are very proud of what they do.  They like to act fast and expect others to do the same. They like to be in a position where they can control the conversation and terms.

Topics They Care About

Paula has no verified topics they care about

Media Appearances

Paula has no verified media appearances

Work History

5-2022
Vice President, Marketing Analytics and Business Insights at AbbVie
4-2021
Marketing Analytics & Business Insights at AbbVie
3-2017 - 4-2021
Vice President & Head of US Marketing Sciences at MetLife
3-2013 - 3-2017
Senior Director - Global Strategic Insights at Johnson & Johnson
3-2011 - 3-2013
Global Director, Global Strategic Insights at Johnson & Johnson

Education

MBA from University of Connecticut
Bachelor of Arts (BA) from University of Connecticut

More Information

Social Presence :

Prographics :

Exp : 37 Location : Greater Chicago Area, United States Job Level : Senior Designation : Vice President, Marketing Analytics and Business Insights at AbbVie
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Insights For Selling To Paula

During A Call Or A Meeting

DO's

  • Get to the point quickly instead of spending time doing small talk
  • Hold your ground without indulging in one-upmanship
  • Help them weigh the risks by sharing objective proof points without becoming too analytical

DONT's

  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Do not spend too much time focusing on product tech or features
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Paula is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Paula

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Paula move?

  • They can take decisions very fast if you manage to convince them.
  • Can Paula take some risk or not?

  • The risks don’t matter much to them.

You And Paula

Personality Compatibility


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