Paula Paz Ansoleaga E. is a marketing professional with over 15 years of experience, primarily in the automotive sector. As the Omnicontact Manager for the Americas at Inchcape, she leads the development of omnichannel customer contact strategies. She holds an MBA from ESE Business School and is a certified Customer Experience Management (CEM) Expert.
Paula is passionate about leveraging data and new technologies to understand consumer behavior and enhance customer journeys. She actively follows developments in AI and the future of work, seeking to apply innovative methodologies to drive business growth and improve both customer and employee engagement.
She recently promoted a key company study, “Motores del Cambio, ” which analyzes the role of car ownership as a social enabler in Latin America.
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