Paula R.

Evaluator
DISC Type : Dsc

Product Director at CVC CORP

São Paulo, São Paulo, Brazil

Overview

Paula is an executive with over 20 years of experience driving digital transformation and business development at major companies like CVC CORP and Accenture. She holds an MBA from FIA Business School and is recognized by colleagues as an inspiring, intelligent, and results-focused leader.

Paula has a unique background in converting complexity into profitability, having led the digitalization of over 700 retail stores and managed relationships with more than 400 global suppliers.

Personality Overview

Fast But Analytical

Quality Focused

Thorough Evaluator

They are not very likely to become strong advocates of your product or service  They focus on the results, but can still be quite procedural and analytical about how to get there They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical

Topics They Care About

Digital Transformation
A core focus of her career, she has led the shift from offline models to fully digital ecosystems and recently shared updates on accelerating digitalization at CVC CORP.
Strategic Partnerships
She views building partnership ecosystems as a key differentiator and actively attends global industry events like FITUR and WTM to strengthen business relationships.
Human-Centric Leadership
A stated value in her professional headline, supported by recommendations that describe her as an inspiring leader who excels at managing people and developing talent.

Media Appearances

Paula has no verified media appearances

Work History

11-2022
Product Director at CVC CORP
2-2022 - 11-2022
Sales Director at CVC Viagens
10-2020 - 2-2022
Senior Quality Manager | CX | CS at CVC CORP
12-2018 - 2-2022
Senior Product Manager at CVC CORP
4-2013 - 12-2018
Product Manager at CVC CORP

Education

2013 - 2015
Master of Business Administration (MBA) from FIA Business School
2013 - 2013
Certificate in Executive Management from University of La Verne

More Information

Social Presence :

Prographics :

Exp : 19 Location : São Paulo, São Paulo, Brazil Job Level : Mid-senior Designation : Product Director at CVC CORP
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Insights For Selling To Paula

During A Call Or A Meeting

DO's

  • Showcase your competitive superiority clearly when possible or address it at the minimum
  • Be prepared for comments or questions that are critical of your product or your claims
  • Help them weigh the risks by sharing objective proof points instead of anecdotes and examples

DONT's

  • Avoid too much small talk, just a few formal pleasantries should be fine
  • Don’t nudge them to do something by using the logic that others have done the same
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Paula is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Paula

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Paula move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Paula take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Paula

Personality Compatibility


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