Paweł Kowalski

Questioner
DISC Type : c

Head of Agency at TwoGecko Sp. z o.o.

Warsaw, Mazowieckie, Poland

Overview

Paweł Kowalski serves as the Head of Agency at TwoGecko Sp. z o. o. , bringing over a decade of experience in digital marketing, lead generation, and sales growth. He specializes in implementing marketing automation solutions. His academic background is in Computer Graphics from Wyższa Szkoła Finansów i Zarządzania w Warszawie.

He has a strong philosophy that the biggest killer of innovation isnt a lack of money, but the phrase, “Its not perfect yet. ”

Personality Overview

Value Seeker

Price-Sensitive

Not Easily Convinced

While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.  They generally do not appreciate an overfriendly approach and prefer to stay to-the-point. It is quite likely of them to ask for pricing or other concessions.

Topics They Care About

Marketing Automation
His role involves analyzing business needs, selecting automation tools, and integrating them with CRM and e-commerce systems to drive growth.
Content-First Marketing
He strongly believes that running advertisements without quality content is a waste of resources and fails to build a credible brand.
Pragmatic Innovation
Advocates for learning through action rather than waiting for perfection, and advises against chasing new marketing trends without a solid foundational strategy.

Media Appearances

Paweł has no verified media appearances

Work History

6-2016
Head of Agency at TwoGecko Sp. z o.o.
12-2013
Przedsiębiorca at Kolibe

Education

1959 - 2025
Grafika komputerowa from Wyższa Szkoła Finansów i Zarządzania w Warszawie
1959 - 2025
Licencjat (Lic.) from Wyższa Szkoła Finansów i Zarządzania w Warszawie

More Information

Social Presence :

Prographics :

Exp : 12 Location : Warsaw, Mazowieckie, Poland Job Level : Mid-senior Designation : Head of Agency at TwoGecko Sp. z o.o.
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Insights For Selling To Paweł

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Share as much information as possible regarding your product
  • Back up any claims with data and numbers

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Paweł is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Paweł

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Paweł move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Paweł take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Paweł

Personality Compatibility


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