Pedro Dowding

Sharpshooter
DISC Type : CD

Manager digital channels at Grupo 3corações

São Paulo, São Paulo, Brazil

Overview

Pedro is an e-commerce and sales leader with over 16 years of experience at major companies like Samsung, PepsiCo, and Grupo 3 Corações. He specializes in data-driven strategies, AI, and customer experience, and holds a Bachelors in Business Administration. Colleagues describe him as proactive, analytical, and a positive leader.

Passionate about continuous learning, Pedro recently began a post-graduate masters program in Neuromarketing and Consumer Neuroscience. He is dedicated to developing new talent and building high-performance teams, frequently sharing job opportunities and insights with his professional network.

He is currently pursuing a Masters in Neuromarketing, turning a personal passion for understanding consumer behavior into an advanced professional qualification.

Personality Overview

Rigorous & Demanding

Thorough Evaluator

ROI Driven

More than the product, they care about the impact of the product.  They take a lot of pride in personal achievements. They prefer to be the ones controlling the conversation or defining the terms.

Topics They Care About

Neuromarketing & CX
He is currently pursuing a post-graduate Master's in Neuromarketing & Consumer Neuroscience, showing a deep interest in understanding customer behavior.
Data-Driven Strategy
His professional headline and experience highlight a consistent focus on using data-driven strategies to fuel growth in e-commerce and sales.
AI in E-commerce
He actively follows developments in AI, sharing news about consumer applications like ChatGPT and including it as a key part of his professional strategy.

Media Appearances

Pedro has no verified media appearances

Work History

10-2023
Manager digital channels at Grupo 3corações
3-2022 - 10-2023
Ecommerce Manager at PepsiCo
4-2021 - 3-2022
Ecommerce Specialist at PepsiCo
2-2020 - 4-2021
Trade Marketing - category beverage at PepsiCo
10-2015 - 6-2018
Coordinator Retail Marketing (Samsung) at Cheil Brasil

Education

2006 - 2011
Bacharel em Administração de Empresas from Universidade Paulista
Bacharel em administração from Pontifícia Universidade Católica de Goiás

More Information

Social Presence :

Prographics :

Exp : 12 Location : São Paulo, São Paulo, Brazil Job Level : Middle Designation : Manager digital channels at Grupo 3corações
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Insights For Selling To Pedro

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • When negotiating terms, help them build an impression that they are the ones calling the shots
  • Speak about competitive differentiation that your product offers

DONT's

  • Do not spend too much time focusing on product tech or features
  • Don’t take too much time in sending them information if they ask for any
  • Do not hesitate from asking counter questions, just avoid challenging their authority

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Pedro is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Pedro

  • If they decide not to use your product, they will say no clearly.

Insights For Deal Planning

    How fast (or slow) will Pedro move?

  • They can reach decisions fairly quickly if they are convinced.
  • Can Pedro take some risk or not?

  • They don’t mind risks but can be quite binary about them.

You And Pedro

Personality Compatibility


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