Penny Triberio in

Penny Triberio

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Sr. Sales Leader - Commercial Sales at Amazon Web Services (AWS)
📍 Toronto, Ontario, Canada

Penny Triberio is a senior sales leader at AWS with 20 years of experience driving revenue growth and managing teams at companies like Softchoice and Lenovo. She is a graduate of Ryerson University. Colleagues and reports describe her as an incredible leader, mentor, and coach who brings teams together with humanity and humor.

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Current Role
Sr. Sales Leader - Commercial Sales
Job Level
Middle
Location
Toronto, Ontario, Canada
Personality Overview

How Penny shows up

Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Penny cares about

Partner Ecosystems
Expressed her passion for building programs that help partners create sustainable, profitable businesses with AWS, highlighting the AWS Partner Transformation Program.
Sales Leadership
Leads commercial sales at AWS and is consistently praised in recommendations for her ability to manage a business while providing long-term coaching and mentorship.
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Career

Work history

Sr. Sales Leader - Commercial Sales
Amazon Web Services (AWS)
Partner Sales Manager
Amazon Web Services (AWS)
Senior Manager, Strategic Programs & Sales Enablement
Softchoice
Manager, Field Sales Engagement
Softchoice
Manager, Enterprise & Public Sector Sales
Lenovo
In the press

Media appearances

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Education
BBA/BBM
Ryerson University
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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