Perla Tapia Medrano

Critic
DISC Type : C

Agile Coach at BBVA

Mexico

Overview

Perla Tapia Medrano is an Information Technology Engineer from Tecnológico de Monterrey with extensive experience as a Senior Project Manager at companies like HP and BBVA. She is now the Founder and CEO of LetzTrav, a platform for planning group travel.

Perla is a self-described entrepreneur and "music lover" passionate about empowering others. She has served as a YouthSpark Advocate for Microsoft, coaching young professionals, and is an active member of the Women In Evolution Forum, a community for professional women.

Unique fact: Perla is known as "la morra de los viajes" (the girl of trips), a nickname that reflects her passion and professional focus.

Personality Overview

Precise

Critic

Information Seeker

Unless the value is proven by data, they are unlikely to value fancy features.  They prefer to do logical analysis and value evidence over emotions. It is very likely that they will negotiate pricing or other important terms.

Topics They Care About

Travel Technology
As the Founder and CEO of LetzTrav, her professional focus is on creating technology solutions that simplify and enhance the travel planning experience for groups.
Agile Methodologies
Has a background as an Agile Coach for BBVA and has completed courses in Agile software development, indicating deep expertise in this framework for project management.
Entrepreneurship
She identifies as an entrepreneur and has successfully launched her own startup, demonstrating a core passion for building new ventures from the ground up.

Media Appearances

Perla has no verified media appearances

Work History

8-2023 - 8-2025
Agile Coach at BBVA
8-2022
Founder and CEO at LetzTrav
9-2016 - 8-2023
Senior Project Manager at HP
11-2015 - 10-2016
Senior Project Manager/Project Manager Office Lead at Tecnides
7-2015 - 10-2015
Account Manager/ Project Manager at Pengo

Education

2015 - 2016
Project Mnagement Office Implementation from Tecnológico de Monterrey
2007 - 2012
Bachelor's degree from Tecnológico de Monterrey

More Information

Social Presence :

Prographics :

Exp : 13 Location : Mexico Job Level : Leadership Designation : Agile Coach at BBVA
URL has been copied!

Insights For Selling To Perla

During A Call Or A Meeting

DO's

  • Be ready to answer many clarity-seeking questions and requests for information
  • Use phrases like ‘expect X% improvement’, ‘data clearly shows’ etc.
  • Keep some extra margin while sharing pricing, they are likely to negotiate later

DONT's

  • Don’t try to give too many examples of other users, they like to make their own decisions
  • Don't give superficial answers, they are easily rattled by them
  • Don’t try too hard to build a relationship with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Perla is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Perla

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Perla move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Perla take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Perla

Personality Compatibility


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