Pernille Gammelgaard Larsen is the Chief Marketing Officer at Frie, where she was internally promoted after four years as a team leader for member services. She leads marketing and press relations, focusing on creative campaigns to differentiate the brand. Pernille holds a Diplom from UCL Erhvervsakademi og Professionshøjskole.
Pernille is involved in establishing local community partnerships, such as Fries sponsorship of the Odense Badminton Klub. She is a vocal proponent of flexible work arrangements, championing the companys principle of being "free of time and place" to attract and retain talent.
She made a notable career transition within Frie, moving from leading member services to becoming the companys CMO.
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