Pete Wright

Enthusiast
DISC Type : i

Chief Marketing Officer at Auto Approve

Seattle, Washington, United States

Overview

Pete has no verified overview

Personality Overview

Non-Confrontational

Amiable & Agreeable

Consensus Focused

They are more about building relationships than just cutting deals.  They tend to be agreeable by nature, so take their promises with a pinch of salt.
 Unlike D or C types, they are convinced more by stories and testimonials.

Topics They Care About

Pete has no verified topics they care about

Media Appearances

Pete has no verified media appearances

Work History

12-2025
Chief Marketing Officer at Auto Approve
1-2017 - 12-2019
Fractional Chief Marketing Officer at Endurance
8-2011 - 1-2014
Fractional Chief Marketing Officer at Intego Inc.
1-2010 - 5-2022
Founder at Mode of Fitness
1-2001
Founder at Urban Influence

Education

Pete has no verified education history

More Information

Social Presence :

Prographics :

Exp : 16 Location : Seattle, Washington, United States Job Level : Leadership Designation : Chief Marketing Officer at Auto Approve
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Insights For Selling To Pete

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Give them the opportunity to lead the conversation where possible
  • Ask them how their day is going or exchange some other pleasantries

DONT's

  • Avoid overloading them with too much information
  • Don’t push them for a direct ‘no’, take lack of ‘yes’ as ‘no’ after some time
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Pete is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Pete

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Pete move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Pete take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Pete

Personality Compatibility


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