Petia Meyer

Questioner
DISC Type : c

VP Product Design & Global Marketing Projects at schleich®

Munich, Bavaria, Germany

Overview

Petia Meyer is the VP of Product Design & Global Marketing Projects at Schleich GmbH, where she leads the innovation and global product design teams. Her career includes extensive experience in product strategy and development from her time as a Marketing Manager at Montblanc. She holds a Diplom from Universität Passau.

Based on her activities, Petia values team development and social responsibility, having participated in a company social day to build a garden for a childrens home. She shows a deep appreciation for the creative process and the magical worlds that inspire her companys products, like Harry Potter.

She is a passionate Harry Potter fan who used to line up for the English original editions at their release.

Personality Overview

Not Easily Convinced

Price-Sensitive

Value Seeker

They are more likely than others to negotiate on pricing and terms.  They prefer to analyze every situation thoroughly.
 They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Product Innovation
Her current role involves leading Schleich's newly established Innovation department, focusing on creating novel and engaging products for children.
Brand Storytelling
She frequently shares the stories behind Schleich's products, such as the Eldrador Creatures and Harry Potter lines, connecting with the brand's narrative.
Team Development
She actively participates in and shares insights from team workshops focused on identifying and leveraging individual strengths within her leadership team.

Media Appearances

Petia has no verified media appearances

Work History

10-2022
VP Product Design & Global Marketing Projects at schleich®
3-2020 - 9-2022
Vice President Global Product Marketing at schleich®
11-2018 - 2-2020
Director Product, Design & Marketing Management at schleich®
10-2012 - 2-2016
Marketing Manager at Montblanc
1-2007 - 9-2012
Product Manager at Montblanc

Education

2000 - 2006
Diplom from Universität Passau
2002 - 2002
Education details unavailable from Mid Sweden University

More Information

Social Presence :

Prographics :

Exp : 17 Location : Munich, Bavaria, Germany Job Level : Senior Designation : VP Product Design & Global Marketing Projects at schleich®
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Insights For Selling To Petia

During A Call Or A Meeting

DO's

  • Back up any claims with data and numbers
  • Tell them that you will come back if you don’t have a good answer for a question
  • Share as much information as possible regarding your product

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them
  • Don’t depend too much on anecdotal evidence, it reduces their confidence

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Petia is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Petia

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Petia move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Petia take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Petia

Personality Compatibility


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