Pierre-Loïc Kuhn

Judge
DISC Type : Dc

Senior Product Marketing Manager at Filigran

France

Overview

Pierre-Loïc is a Senior Product Marketing Manager at Filigran, specializing in B2B SaaS for the cybersecurity and IT sectors. With over seven years of experience, he has led product and growth teams, notably contributing to the creation of the Digital Employee Experience (DEX) market while at Nexthink. He is an alumnus of the University of Edinburgh Business School.

Outside of his tech career, Pierre-Loïc has a strong interest in sustainability, which was the focus of his Masters thesis on sustainable entrepreneurs. He is also a skilled sailor, holding a Day Skipper certification, and is a passionate street photographer who shoots with a 35mm Leica M6 camera.

Unique Fact: He played a key role in defining and coining the Digital Employee Experience (DEX) market, positioning his former company as a leader.

Personality Overview

Fast But Wary

Generally Skeptic

Features Driven

They are not focused on building rapport and relationships.  They like to act fast and expect others to do the same. They like to be in a position where they can control the conversation and terms.

Topics They Care About

B2B Product Marketing
He leads product marketing for a hypergrowth cybersecurity firm, focusing on strategic messaging, product launches, and driving go-to-market effectiveness.
Open-Source Cybersecurity
His current role at Filigran centers on marketing open-source platforms for threat intelligence and breach and attack simulation, a rapidly growing segment of the industry.
Digital Experience (DEX)
He was instrumental in defining and creating the Digital Employee Experience market category during his tenure at Nexthink, showcasing his expertise in market creation.

Media Appearances

Pierre-Loïc has no verified media appearances

Work History

10-2025
Senior Product Marketing Manager at Filigran
12-2022 - 1-2025
Product Manager at Nexthink
9-2018 - 1-2023
Product Marketing Manager at Nexthink
1-2018 - 8-2018
MSc Research Thesis, with Distinction at University of Edinburgh Business School
1-2018 - 4-2018
Consultancy Project at The City of Edinburgh Council

Education

2017 - 2018
Master of Science - MS from University of Edinburgh Business School
2014 - 2016
Bachelor of Commerce - BComm (Minor) from Concordia University

More Information

Social Presence :

Prographics :

Exp : 16 Location : France Job Level : Middle Designation : Senior Product Marketing Manager at Filigran
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Insights For Selling To Pierre-Loïc

During A Call Or A Meeting

DO's

  • Help them weigh the risks by sharing objective proof points without becoming too analytical
  • Make sure that you circle back fast on any action items, it wins their trust
  • Be respectful but crisp

DONT's

  • Avoid being a storyteller and don’t try to oversell
  • Avoid being too verbose
  • Do not back off when challenged, respond with a confident, objective answer instead

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Pierre-Loïc is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Pierre-Loïc

  • If they are not convinced, they will have no hesitation in telling you the same.

Insights For Deal Planning

    How fast (or slow) will Pierre-Loïc move?

  • They can take decisions very fast if you manage to convince them.
  • Can Pierre-Loïc take some risk or not?

  • The risks don’t matter much to them.

You And Pierre-Loïc

Personality Compatibility


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