Piers is a highly experienced Director of Marketing with a background in the luxury goods and jewellery industry. He has demonstrated skills in marketing management, retail, and media buying, significantly impacting strategic retail marketing across large estates.
He holds an MBA from Imperial Business School and a Bachelors degree from London Business School. Piers is passionate about event management and market research, continually refining brand premium and driving sales.
People often call him experienced and skilled, particularly in strategic retail marketing across numerous points of sale.
Piers Applegarth
Regional Director Of Sales And Marketing at SWAROVSKI
London, England, United Kingdom
Overview
Topics They Care About
Luxury Brand Management
His career focuses on building brand premium and delivering on-trend fashion messages within the luxury goods and jewellery sector.
Retail Marketing Strategy
Piers is responsible for strategic retail marketing across extensive retail estates, developing and executing promotions, POS, and events.
Event Management
He has a demonstrated skill in event management, utilizing it to drive incremental sales and brand engagement.
Media Appearances
Piers has no verified media appearances
Work History
3-2014
Regional Director Of Sales And Marketing at SWAROVSKI
Education
1998 - 2000
Master of Business Administration - MBA from Imperial Business School
1994 - 1996
Bachelor's degree from London Business School
More Information
Social Presence :
Prographics :
Exp : 11
Location : London, England, United Kingdom
Job Level : Mid-senior
Designation : Regional Director Of Sales And Marketing at SWAROVSKI
