Pinar Celik, MBA

Pioneer
DISC Type : dsi

Senior Global Product Marketing Leader at Siemens

Zurich, Switzerland

Overview

Pinar Celik is a Senior Global Product Marketing Leader at Siemens with a long history in tech sales and marketing. She specializes in scaling SaaS and building solutions, drawing on her experience in channel management and sales engineering. Pinar holds an MBA from Yeditepe University.

From a young age, Pinar has been passionate about creating things that make a real difference, a drive that now extends to her role as an executive coach. She is focused on empowering others and making an impact through technology and leadership.

Her entire career has been a progression from hands-on engineering and sales to shaping global marketing strategy for complex IoT and cloud products.

Personality Overview

Decisive But Friendly

Dynamic But Sincere

Friendly But Fast

They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed  They have the unique ability to win both love and respect from their team (or outsiders) If they are convinced, they can become very strong champions for your product

Topics They Care About

SaaS for Buildings
Her headline and role at Siemens are focused on scaling SaaS and building solutions. Her posts highlight digital twins, IoT, and cloud-based platforms for buildings.
Data-Driven Efficiency
She emphasizes that clarity from data, not data alone, drives decisions, especially for improving building performance and reducing energy waste.
Executive Coaching
Her professional identity includes being an executive coach, indicating a strong interest in leadership development and helping others scale their skills.

Media Appearances

Results by Pinar Celik on Siemens Blog. Featured in Siemens Blog

See Now

Work History

4-2024
Senior Global Product Marketing Leader at Siemens
3-2022
Global Head of Marketing Digital Buildings at Siemens
1-2016 - 3-2022
Global Marketing Manager at Siemens
10-2013 - 12-2015
Sales and Marketing Head at Siemens
10-2010 - 10-2013
Marketing Manager at Siemens

Education

2014 - 2015
Management Learning Program from Istanbul Bilgi University
2011 - 2013
Master of Business Administration (MBA) from Yeditepe University

More Information

Social Presence :

Prographics :

Exp : 19 Location : Zurich, Switzerland Job Level : Mid-senior Designation : Senior Global Product Marketing Leader at Siemens
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Insights For Selling To Pinar

During A Call Or A Meeting

DO's

  • Keep your pitch focused on the impact but nurture the relationship too
  • Build a trustworthy relationship while keeping the product center-stage
  • Showcase existing customers and use case-studies to grab their attention

DONT's

  • Don’t be very informal during the early interactions even if they are being so themselves
  • Don't lean very heavily into providing too much information, sharing whitepapers etc.
  • Don’t be too verbose or overly friendly; a little bit, however, is fine

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Pinar is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Pinar

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Pinar move?

  • They are generally fast movers and can take quick decisions
  • Can Pinar take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Pinar

Personality Compatibility


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