Piotr Śladowski

Enigma
DISC Type : cdi

Communication Director at Wavemaker

Warsaw, Mazowieckie, Poland

Overview

Piotr Śladowski is the Communication Director at Wavemaker in Warsaw, with expertise in brand strategy and digital marketing. A graduate of the University of Warsaw, he is described by colleagues as professional and passionate. He actively shares his expertise by speaking on podcasts and engaging with the latest industry trends.

He is committed to continuous learning and pushing beyond his comfort zone. Piotr attends key industry events like the Meta Performance Agency Summit and Retail Media Day to stay updated on topics like AI and first-party data. He channels his passion for the field into educating others.

Recently, Piotr transitioned from industry professional to educator, becoming a lecturer in Search Engine Marketing at Collegium Civitas.

Personality Overview

Hard To Convince

Friendly Yet Blunt

Challenger

They are likely to ask many questions and look heavily for supporting proof as well as information.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

Retail Media
He actively follows the evolution of retail media, attending industry conferences and analyzing the strategies of major platforms like Empik and MediaMarkt.
AI in Marketing
He considers AI a "game-changer" for the industry and emphasizes implementing AI-driven strategies, a key takeaway from a recent Meta summit he attended.
Search Engine Marketing
Piotr has deep expertise in SEM and has recently taken on a role as a lecturer at Collegium Civitas to teach this subject to students.

Media Appearances

Piotr has no verified media appearances

Work History

5-2025
Communication Director at Wavemaker
10-2024 - 5-2025
Senior Communication Manager | Client Lead at Wavemaker
5-2023 - 1-2025
Digital Senior Manager at Wavemaker
10-2021 - 7-2023
Digital Manager at Wavemaker
5-2021 - 1-2025
Innovation Leader at mspark powered by KH Akcelerator

Education

10-2024 - 6-2025
Szkoła Podyplomowa from Szkoła Strategii Marketingowej
1-2018 - 11-2020
Magister (Mgr) from University of Warsaw

More Information

Social Presence :

Prographics :

Exp : 9 Location : Warsaw, Mazowieckie, Poland Job Level : Mid-senior Designation : Communication Director at Wavemaker
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Insights For Selling To Piotr

During A Call Or A Meeting

DO's

  • Be prepared for a mix of questions and inquisitiveness, answer them in the tone in which they have been asked
  • Let them lead the discussion, create opportunities for them to speak if they are not very forthcoming
  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."

DONT's

  • Don’t brush off any concerns, take all questions seriously. They are easily deterred
  • Avoid long presentations and just 'high-level' value proposition, dive into the details
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Piotr is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Piotr

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Piotr move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Piotr take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Piotr

Personality Compatibility


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