Pragati is a global brand and communications leader with over 13 years of experience, transitioning from a background in software engineering. She specializes in building storytelling teams and developing narrative strategies for B2B and tech companies. She is a graduate of the Dhiru Bhai Ambani Institute of Information and Communication Technology.
Outside of her professional life, Pragati is a keen observer of human behavior and culture. She shares thoughtful reflections on topics ranging from parenting and childhood curiosity, sparked by her daughters interest in astronomy, to the connections between pop culture, music, and brand recall.
She once used her four-year-old’s fascination with the planet Venus as a powerful metaphor for brand storytelling.
Read the full overview →If they come to believe in your value proposition, they will be your champion. They are not against taking risks and can make tough decisions when required. They are more likely to accept new and exciting technologies.
Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.
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