Prateek Gupta in

Prateek Gupta

Commander · DISC type D
Head of Marketing (Fractional CMO) at Bullit
📍 Mumbai, Maharashtra, India

Prateek is a marketing leader and fractional CMO specializing in brand growth and D2C acquisition through AI-driven creative strategies. Recognized among Indias Top 100 Digital Marketers, he has an MBA from Symbiosis and is praised for being creative and diligent.

Outside of his marketing roles, Prateek is passionate about filmmaking and storytelling, leveraging AI to explore new creative avenues. His colleagues know him as someone who is "very funny" and skilled at making short movies, a hobby that complements his professional interest in innovative brand communication.

He once used AI to reimagine Santa Claus on an Indian Scout motorcycle for a tattoo brands marketing campaign.

Read the full overview →
Experience
11 Years
Current Role
Head of Marketing (Fractional CMO)
Job Level
Leadership
Location
Mumbai, Maharashtra, India
Personality Overview

How Prateek shows up

Impact-Driven
Strong-Willed
Risk-Taker

More than the product, they care about the impact of the product. They prefer to be the ones controlling the conversation or defining the terms. They take a lot of pride in personal achievements.

Priorities

Topics Prateek cares about

AI-led Creativity
Passionate about using AI for innovative brand storytelling and marketing, believing creativity is key to performance, not just the technology itself.
D2C Growth
Experienced in scaling direct-to-consumer acquisition, having previously doubled return on ad spend through optimized full-funnel media strategies at Plum.
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Career

Work history

5-2025
Head of Marketing (Fractional CMO)
Bullit
5-2025
Head of Marketing (Fractional CMO)
Flaunt Your Ink
5-2024 - 4-2025
Brand Communications Strategist
Plum
7-2022 - 4-2024
D2C Growth & Acquisition Lead
Plum
5-2022 - 2-2025
Teaching Professional
Emeritus India
In the press

Media appearances

No media yetWe could not find public media appearances for this person.
Education
2014 - 2016
Master of Business Administration (M.B.A.)
Symbiosis Institute Of Media And Communication, Pune
2011 - 2012
Post Graduate Diploma in Advanced Computing
Vidyanidhi Infotech Academy (VITA), Mumbai
Social presence
in
Behavioral profile

DISC profile (public)

D

Dominance (D)

Dominance (D) reflects how goal and task oriented a person is, and their ability to accomplish results irrespective of how demanding the circumstances might be. Those scoring high tend to be motivated by winning, competition, and success.

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