Prateek Gupta in

Prateek Gupta

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Head of Marketing (Fractional CMO) at Bullit
📍 Mumbai, Maharashtra, India

Prateek is a marketing leader and fractional CMO specializing in brand growth and D2C acquisition through AI-driven creative strategies. Recognized among Indias Top 100 Digital Marketers, he has an MBA from Symbiosis and is praised for being creative and diligent.

Outside of his marketing roles, Prateek is passionate about filmmaking and storytelling, leveraging AI to explore new creative avenues. His colleagues know him as someone who is "very funny" and skilled at making short movies, a hobby that complements his professional interest in innovative brand communication.

He once used AI to reimagine Santa Claus on an Indian Scout motorcycle for a tattoo brands marketing campaign.

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Experience
11 Years
Current Role
Head of Marketing (Fractional CMO)
Job Level
Leadership
Location
Mumbai, Maharashtra, India
Personality Overview

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Communication Style
Decision Approach
Work Preference

Behavioral traits and communication patterns that shape how this person evaluates opportunities, builds trust, and makes decisions in professional settings.

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Priorities

Topics Prateek cares about

AI-led Creativity
Passionate about using AI for innovative brand storytelling and marketing, believing creativity is key to performance, not just the technology itself.
D2C Growth
Experienced in scaling direct-to-consumer acquisition, having previously doubled return on ad spend through optimized full-funnel media strategies at Plum.
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Career

Work history

5-2025
Head of Marketing (Fractional CMO)
Bullit
5-2025
Head of Marketing (Fractional CMO)
Flaunt Your Ink
5-2024 - 4-2025
Brand Communications Strategist
Plum
7-2022 - 4-2024
D2C Growth & Acquisition Lead
Plum
5-2022 - 2-2025
Teaching Professional
Emeritus India
In the press

Media appearances

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Education
2014 - 2016
Master of Business Administration (M.B.A.)
Symbiosis Institute Of Media And Communication, Pune
2011 - 2012
Post Graduate Diploma in Advanced Computing
Vidyanidhi Infotech Academy (VITA), Mumbai
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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