Prateek Khare

Critic
DISC Type : C

Head of Product, Home Services & Local Selling at Amazon

Austin, Texas, United States

Overview

Prateek is a data-driven product leader at Amazon, heading up Home Services and Local Selling. With a background in building AI products at Ford and an MBA from the University of Michigan, he focuses on scaling platforms that enhance customer engagement. He is a recognized speaker on AI and product management.

He is an active member of the Austin tech community, frequently speaking on panels about AI automation and innovation. Prateek advises embracing experimentation and perpetual curiosity, believing that adaptability is key to growth. He is also an angel investor, supporting startups at the intersection of technology and customer experience.

Unique fact: He co-authored a publication on using SAS Enterprise Miner to predict the injury risk involved in car accidents.

Personality Overview

ROI Driven

Critic

Objective Thinker

It is very likely that they will negotiate pricing or other important terms.  They prefer to do logical analysis and value evidence over emotions. They enjoy working alone and do not rely on others very often.

Topics They Care About

AI Automation
Was a featured panelist at an Austin event on "The Automation Breakthrough, " discussing how AI is transforming workflows and enabling creativity.
Customer Empathy
Describes "customer-empathy backed by data" as his personal north star and a core focus of his product leadership at Amazon.
Home Services Products
As Head of Product, he defined and executed a 3-year vision for Amazon's Home Services, driving billions in year-over-year net-new service sales.

Media Appearances

Prateek has no verified media appearances

Work History

5-2022
Head of Product, Home Services & Local Selling at Amazon
11-2020 - 4-2022
Senior Product Manager, Tech - Home Services at Amazon
1-2020 - 11-2020
Senior Product Manager, Artificial Intelligence at Petram Data
1-2017 - 1-2020
Sr. Technical Product Manager, Enterprise AI Products at Ford Motor Company
2-2016 - 1-2017
Technical Product Manager, Marketing Analytics at Ford Motor Company

Education

Master of Business Administration from University of Michigan - Stephen M. Ross School of Business
Master of Science from Oklahoma State University

More Information

Social Presence :

Prographics :

Exp : 11 Location : Austin, Texas, United States Job Level : Mid-senior Designation : Head of Product, Home Services & Local Selling at Amazon
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Insights For Selling To Prateek

During A Call Or A Meeting

DO's

  • Keep some extra margin while sharing pricing, they are likely to negotiate later
  • Leverage facts and figures wherever possible; use percentages, numbers etc.
  • Don’t forget to mention how you compare to competition on both features and pricing

DONT's

  • Don’t try too hard to build a relationship with them
  • Make extra effort to not seem pushy or confrontational
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Prateek is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Prateek

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Prateek move?

  • Their decision-making is neither very fast nor very slow, they are somewhere in between.
  • Can Prateek take some risk or not?

  • They can take risks if their analysis shows that it would be worth it.

You And Prateek

Personality Compatibility


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