Rachel Barry in

Rachel Barry

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Executive Communications Senior Manager at Baylor Scott & White Health
📍 Dallas, Texas, United States

Rachel Barry is an award-winning communications professional at Baylor Scott & White Health, specializing in executive communications and employee engagement. A graduate of Texas Tech University, she has over 17 years of experience, including significant roles at Southwest Airlines. People who have worked with her describe her as a strategic, creative, and well-informed leader and advisor.

Rachel is deeply passionate about leadership and communication strategies that foster inclusivity and corporate social responsibility. Her career has consistently focused on navigating complex social issues and developing narratives that resonate with diverse audiences, reflecting a strong commitment to community and diversity, equity, and inclusion (DEI) initiatives.

She is a recipient of the prestigious Ragans Top Women in Communications Award for 2025, recognized for her impactful work in DEI.

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Experience
18 Years
Current Role
Executive Communications Senior Manager
Job Level
Middle
Location
Dallas, Texas, United States
Personality Overview

How Rachel shows up

Communication Style
Decision Approach
Work Preference

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Priorities

Topics Rachel cares about

Executive Communications
Her current and past roles focus on providing strategic communication counsel, content creation, and platform strategy for senior and C-suite executives.
Corporate Social Responsibility
A core theme of her career, from managing community outreach programs to enhancing corporate reputation through strategic initiatives.
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Career

Work history

4-2025
Executive Communications Senior Manager
Baylor Scott & White Health
11-2021 - 4-2025
Corporate Communications Advisor
Southwest Airlines
3-2018 - 11-2021
Corporate Communications Lead
Southwest Airlines
1-2015 - 3-2018
Corporate Communications Senior Specialist
Southwest Airlines
3-2010 - 1-2015
Community Affairs & Grassroots: Coordinator, Senior Coordinator, Specialist, & Senior Specialist
Southwest Airlines
In the press

Media appearances

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Education
2003 - 2007
Bachelor of Arts (B.A.)
Texas Tech University
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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