Rachel Hansen

Pioneer
DISC Type : sid

Head of Marketing at Beep, Inc.

Greater Orlando, United States

Overview

Rachel Hansen is the Head of Marketing at Beep, Inc. , leveraging a rich background in digital marketing, brand management, and campaign strategy. Her career uniquely transitioned from directing marketing for Division I athletics programs to shaping the brand of an autonomous mobility leader. She holds a Masters degree from Eastern Illinois University.

Rachel demonstrates a strong passion for community outreach and education, particularly in the technology sector. She is actively involved in initiatives that connect the next generation with advancements in mobility and STEM, reflecting a commitment to fostering future talent and building strategic community relationships.

She recently facilitated a STEM education day, personally introducing elementary school students to the world of autonomous vehicle technology.

Personality Overview

Driven But Considerate

Friendly But Fast

Decisive But Friendly

If they are convinced, they can become very strong champions for your product  They have the unique ability to win both love and respect from their team (or outsiders) They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed

Topics They Care About

Autonomous Mobility
As Head of Marketing at Beep, she is at the forefront of the autonomous vehicle industry and participates in global forums on Mobility on Demand (MOD).
STEM Education
Actively engages in community events to introduce students to autonomous technology, emphasizing workforce opportunities and educational pathways in innovative fields.
Community Engagement
Her work history includes building strategic community relationships, recently demonstrated by partnering with local schools and transportation authorities for educational outreach.

Media Appearances

Rachel has no verified media appearances

Work History

2-2022
Head of Marketing at Beep, Inc.
9-2019 - 2-2022
Director of Marketing and Analytics at RipplePoint
9-2016 - 8-2019
Account Manager at NeuLion College | Technology Built For Athletics
8-2014 - 9-2016
Assistant Athletics Director for Marketing at Tulane University
8-2013 - 8-2014
Director of Marketing and Promotions at Eastern Illinois University

Education

2011 - 2013
Master's degree from Eastern Illinois University
2007 - 2011
Bachelor's degree from Southern Illinois University Edwardsville

More Information

Social Presence :

Prographics :

Exp : 15 Location : Greater Orlando, United States Job Level : Mid-senior Designation : Head of Marketing at Beep, Inc.
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Insights For Selling To Rachel

During A Call Or A Meeting

DO's

  • Build a trustworthy relationship while keeping the product center-stage
  • During followups, use calls or text if needed, they should be fine
  • Showcase existing customers and use case-studies to grab their attention

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t hesitate from asking questions or pushing them, but take a formal approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rachel is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Rachel

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Rachel move?

  • They are generally fast movers and can take quick decisions
  • Can Rachel take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Rachel

Personality Compatibility


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