Rachel Leighton

Wildcard
DISC Type : sic

Enterprise Account Executive at Amazon Web Services (AWS)

Boston, Massachusetts, United States

Overview

Rachel is an experienced Enterprise Account Executive at AWS, where she partners with enterprise organizations to modernize workloads and drive growth. A graduate of the Isenberg School of Management, UMass Amherst, she is certified in AWS Generative AI and previously managed key financial accounts like Goldman Sachs and MasterCard at Oracle.

Describing herself as a lifelong learner, Rachel is committed to delivering value and driving success for her partners. Her educational background includes an international exchange program at the Universitat Autònoma de Barcelona, reflecting a global perspective and a passion for continuous development.

She recently returned to her alma mater to speak to students about the evolution of business through technology.

Personality Overview

Friendly But Slow

Curious But Skeptical

ROI Driven

They typically tend to be late adopters even when they seem friendly and excited about what you have to sell  They are often friendly and nice, but can sometimes suprise you with their piercing questions  They are unlikely to ever become strong champions even when the conversations are going well; you should focus on cultivating other champions

Topics They Care About

Generative AI
Holds an AWS Generative AI certification and actively shares content on new tools like Amazon Q, highlighting its business applications.
Cloud Modernization
Focuses on helping enterprise clients scale critical resources and modernize workloads to gain a competitive advantage in the market.
Financial Services Tech
Has direct experience managing strategic relationships with major financial institutions, including Goldman Sachs and MasterCard, from her time at Oracle.

Media Appearances

Rachel has no verified media appearances

Work History

10-2022
Enterprise Account Executive at Amazon Web Services (AWS)
6-2022 - 10-2022
Strategic Account Executive | Banking & Financial Services at Oracle
6-2020 - 6-2022
Strategic Account Executive at Oracle
9-2019 - 6-2020
Enterprise Account Manager at Oracle
12-2014 - 12-2016
Marketing Communications at University of Massachusetts Amherst

Education

Bachelor of Science - BS from Isenberg School of Management, UMass Amherst
International Exchange from Universitat Autònoma de Barcelona

More Information

Social Presence :

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Exp : 8 Location : Boston, Massachusetts, United States Job Level : Middle Designation : Enterprise Account Executive at Amazon Web Services (AWS)
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Insights For Selling To Rachel

During A Call Or A Meeting

DO's

  • Invite them for a social do but don’t rely solely on the relationship
  • Build rapport, it will come handy to handle hard questions later
  • Focus on immediate action-items rather than the larger goals

DONT's

  • Don't ask them to move fast, let them take their time and digest all the information
  • Do not sound overly eager, modulate your energy levels especially if you are generally enthusiastic
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rachel is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Rachel

  • They are likely to give you a clear answer without taking you around in circles. However, if you share a good relationship, they might not be so forthcoming.

Insights For Deal Planning

    How fast (or slow) will Rachel move?

  • They like to perform full analysis and can take time to make any decision.
  • Can Rachel take some risk or not?

  • They weigh all decisions systematically and are unlikely to take many risks.

You And Rachel

Personality Compatibility


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