Rachel Mack

Researcher
DISC Type : Cs

Chief Executive Officer at Digital Matter

New York, New York, United States

Overview

Rachel has no verified overview

Personality Overview

Perfectionist

Soft Communicator

ROI Seeker

They tend to be clear about their needs and limitations and are unlikely to promise too much.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. They do not like taking risks at all and go for proven options in the end.

Topics They Care About

Rachel has no verified topics they care about

Media Appearances

Rachel has no verified media appearances

Work History

Chief Executive Officer at Digital Matter
2-2020
Member, Strategic Advisory Committee at Fernbrook Capital Management LLC
9-2015 - 1-2021
Mentor at The Ember Company
8-2013 - 10-2015
Chief Revenue Officer at Accomplice
1-2011 - 7-2013
Vice President, Corporate Strategy and Digital Transformation at Bookspan, LLC

Education

Bachelor of Arts from Bowdoin College
Education details unavailable from Kent Place School

More Information

Social Presence :

Prographics :

Exp : 14 Location : New York, New York, United States Job Level : Leadership Designation : Chief Executive Officer at Digital Matter
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Insights For Selling To Rachel

During A Call Or A Meeting

DO's

  • If they are not asking many questions, nudge them to ask questions rather than just starting to talk yourself
  • Use phrases like 'results based on data', 'measurable proof', 'X% growth' etc.
  • Share whitepapers or case studies that showcase measurable results instead of just telling customer stories

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Avoid phrases like ‘trust me’, ‘you will just love it’ etc.
  • Give it some time before you try to build rapport and a relationship, it doesn't come to them naturally

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rachel is

  • Low-risk, adoption by others are very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Rachel

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Rachel move?

  • They do not like to rush and therefore can be quite slow in their decision-making.
  • Can Rachel take some risk or not?

  • They have little risk-appetite and prefer to take measured decisions.

You And Rachel

Personality Compatibility


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