Rachel Pedersen

Visionary
DISC Type : Ds

Contributing Writer at The Huffington Post

Wayzata, Minnesota, United States

Overview

Rachel Pedersen is a growth strategist and marketing CMO who scales brands to 8-figure revenues by blending paid media, content, and marketing operations. Known as the "Queen of Social Media, " she has trained Tony Robbins team and driven over $50M in client revenue. People often describe her as dedicated, supportive, and a powerhouse.

Rachel is a mother of three who is passionate about empowering entrepreneurs, especially women and single mothers, to achieve their dreams. She is a USA Today best-selling author and enjoys writing, co-authoring a fantasy book with her husband. Her journey from a single mother in poverty to a successful CEO is a core part of her story.

She once transitioned from being a hairstylist to a marketing consultant after a client, impressed by her success, hired her to manage their social media.

Personality Overview

Risk Tolerant

Fast But Thoughtful

Direct & Assertive

They exhibit a rare combination of being result-oriented but patient at the same time.  Reading between the lines and seeing beyond your words comes naturally to them. They might take some time to make their mind up but once they do, they don't change it easily.

Topics They Care About

Scaling Brands
Her professional focus is on building scalable marketing systems that break through growth ceilings, aiming for 8-figure revenues for her clients.
Content Strategy
She builds 90-day content systems and emphasizes creating content that connects and converts, believing consistency is key to leveraging algorithms and building trust.
Entrepreneur Empowerment
Drawing from her own story, she is dedicated to helping small business owners, freelancers, and especially single mothers build sustainable businesses without burnout.

Media Appearances

Rachel has no verified media appearances

Work History

2016 - 2018
Contributing Writer at The Huffington Post
12-2015
Fractional CMO + Marketing Consultant for Growth-Driven Brands at Rachel Pedersen | Social Media United
11-2015
Social Media Strategist and Marketing Consultant, Founder and CEO at Rachel Pedersen | Social Media United
3-2014 - 2-2017
Director of Marketing at Mrs. Winner's Chicken & Biscuits
5-2009 - 8-2009
Corporate Management Intern at Lettuce Entertain You Restaurants

Education

2007 - 2009
Business Administration and Management from North Central University
Education details unavailable from Champlin Park High School

More Information

Social Presence :

Prographics :

Exp : 7 Location : Wayzata, Minnesota, United States Job Level : Leadership Designation : Contributing Writer at The Huffington Post

Interested in

Sports

Danceline, Cheerleading

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Insights For Selling To Rachel

During A Call Or A Meeting

DO's

  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Focus on the results that your product produces, expect some strategic questions in return
  • During followups, use phone or text if needed, they should be fine

DONT's

  • Don't shy away from asking hard questions, but be extra polite
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't take their patience for granted, avoid long-winding sermons

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rachel is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Rachel

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Rachel move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Rachel take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Rachel

Personality Compatibility


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