Rafael Rodrigues

Critic
DISC Type : C

Sales Executive at UL

Greater São Paulo Area, Brazil

Overview

Rafael is a Sales Executive at UL Solutions focused on sustainable energy markets in Latin America. He combines his electrical engineering background and MBA from PROFUTURO - FIA Business School to foster strategic relationships and expand ULs presence in the renewable energy sector.

He is passionate about developing impactful solutions that enhance corporate sustainability and environmental stewardship. His multilingual abilities and expertise in global business management support his work with industry leaders to meet ESG objectives.

Unique fact: While at ARAXÁ SOLAR, he was responsible for closing a major contract with a global oil company for a utility-scale solar project.

Personality Overview

Objective Thinker

Negotiator

Precise

They enjoy working alone and do not rely on others very often.  They are quite likely to negotiate on pricing or other key terms. They prefer to do logical analysis and value evidence over emotions.

Topics They Care About

Renewable Energy Software
His experience includes selling software and data for the renewable market, and he frequently posts about tools like HOMER, Windnavigator, and Windographer Monitor.
Sustainable Energy
His core focus is fostering impactful solutions and delivering state-of-the-art services for sustainable energy markets across Latin America.
Wind Resource Data
He recently shared the launch of the 2026 Brazil Wind Resource Map, highlighting the importance of accurate data for wind development.

Media Appearances

Rafael has no verified media appearances

Work History

1-2022
Sales Executive at UL
1-2021 - 12-2021
Product Specialist at UL
6-2019 - 12-2019
Business Development at ARAXÁ SOLAR
4-2019 - 12-2020
Business Development at Autônomo
1-2016 - 4-2019
Commercial Manager at Thesan S.p.A.

Education

7-2021 - 7-2021
Innovation Strategy from Porto Business School
2019 - 2021
Master of Business Administration - MBA from PROFUTURO - FIA Business School

More Information

Social Presence :

Prographics :

Exp : 16 Location : Greater São Paulo Area, Brazil Job Level : N/A Designation : Sales Executive at UL
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Insights For Selling To Rafael

During A Call Or A Meeting

DO's

  • Be formal and objective, they will appreciate it more
  • Be ready to answer many clarity-seeking questions and requests for information
  • If you can, show them industry reports or analyst comments instead of sharing anecdotal stories

DONT's

  • Do not use very emotional or colorful language
  • Don't give superficial answers, they are easily rattled by them
  • Don’t try to give too many examples of other users, they like to make their own decisions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rafael is

  • Strong evidence of ROI, effective pricing, and proven data points matter the most to them.
  • Will you ever get a clear answer from Rafael

  • It is not very hard for them to say no if they are not convinced about the decision.

Insights For Deal Planning

    How fast (or slow) will Rafael move?

  • They are neither the fastest nor the slowest decision makers, they are somewhere in the middle.
  • Can Rafael take some risk or not?

  • They can bear some risk if their analysis backs the decision.

You And Rafael

Personality Compatibility


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