Raj Kashyap

Questioner
DISC Type : c

Director, Sales - APAC at Pluralsight

Sydney, New South Wales, Australia

Overview

Raj Kashyap is the Director of Sales for APAC at Pluralsight, specializing in cloud strategy and business development. An alumnus of CQUniversity with an MBA, he is a consistent top performer with a demonstrated history of exceeding sales targets in the information technology industry.


He has won the Pluralsight "President Club" award four times and was named "Rookie of the Year" in 2020.

Personality Overview

Value Seeker

Price-Sensitive

Not Easily Convinced

They are more likely than others to negotiate on pricing and terms.  They prefer to analyze every situation thoroughly.
 They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.

Topics They Care About

Tech Upskilling
His role at Pluralsight and his posts about customer success stories show his focus on helping organizations bridge technology skills gaps.
APAC Market Growth
As the sales leader for the region, he is focused on expansion and is actively hiring enterprise account managers in key markets like India.
Cloud & Digital Strategy
This is a core skill listed in his professional summary, backed by experience with Azure and certifications from AWS.

Media Appearances

Raj has no verified media appearances

Work History

1-2024
Director, Sales - APAC at Pluralsight
8-2023 - 1-2024
Interim Director Commercial Sales & SMB- APAC at Pluralsight
1-2021 - 8-2023
Principal Account Director- APAC at Pluralsight
12-2019 - 1-2021
Commercial Account Executive- APAC at Pluralsight
1-2019 - 11-2019
Business Development Manager- Azure I Private Cloud I Data Centre at Macquarie Technology Group

Education

2007 - 2009
Master of Business Administration - MBA from CQUniversity
2018 - 2018
Digital Transformation from University of Virginia

More Information

Social Presence :

Prographics :

Exp : 16 Location : Sydney, New South Wales, Australia Job Level : Mid-senior Designation : Director, Sales - APAC at Pluralsight
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Insights For Selling To Raj

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Share as much information as possible regarding your product
  • If you have a lower priced product compared to the competition, call out the same

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Raj is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Raj

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Raj move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Raj take some risk or not?

  • They can take risk if they are convinced that they have analyzed the circumstances well.


You And Raj

Personality Compatibility


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