Ralph Lichtenberg

Enthusiast
DISC Type : i

Senior Technical Advisor at Saint Croix Tissue at Saint Croix Tissue

Bangor, Maine, United States

Overview

Ralph Lichtenberg is a Senior Technical Advisor at Saint Croix Tissue with over 30 years of experience in the papermaking industry, specializing in the tissue sector. He leverages his expertise from his BS at Western Michigan University to enhance product and process efficiency. Colleagues have described him as analytical, innovative, and an extremely sharp engineer.

Beyond his primary roles, Ralph has a keen interest in his alma mater, Western Michigan University, and follows the activities of companies like Travelers. His professional recommendations highlight a consistent focus on financial accountability, operational performance, and continuous improvement, reflecting a deep engagement with the business side of the paper industry.

He holds multiple patents for a method of producing spray-bonded multi-ply tissue, showcasing his innovative contributions to the field.

Personality Overview

Story Driven

Consensus Focused

Non-Confrontational

They prefer to build relationships rather than staying totally transactional.  Unlike D or C types, they are convinced more by stories and testimonials. They agree with others often, so exercise caution when relying on their word.

Topics They Care About

Tissue Manufacturing
With over 30 years in papermaking, he has deep expertise in improving the efficiency and functionality of tissue products and processes.
Process Innovation
He holds patents for spray-bonded multi-ply tissue, demonstrating a strong capability for developing new methods and technologies in his field.
Operational Efficiency
His career focuses on improving efficiency to ensure survival in a competitive marketplace, including managing P&L and key performance indicators in previous director roles.

Media Appearances

Ralph has no verified media appearances

Work History

1-2021
Senior Technical Advisor at Saint Croix Tissue at Saint Croix Tissue
1-2020 - 1-2021
Director of Paper Mill Operations at Marcal Manufacturing, LLC
2-2016 - 11-2019
Applications Project Manager at Solenis
9-2005 - 11-2015
Director of Development at Lincoln Paper and Tissue, LLC
5-2004 - 9-2005
Mill Manager - Paper and Tissue Operations at Lincoln Paper and Tissue, LLC

Education

1980 - 1986
BS from Western Michigan University
1979 - 1980
High School from Alpena High School

More Information

Social Presence :

Prographics :

Exp : 21 Location : Bangor, Maine, United States Job Level : N/A Designation : Senior Technical Advisor at Saint Croix Tissue at Saint Croix Tissue
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Insights For Selling To Ralph

During A Call Or A Meeting

DO's

  • Refer to interesting customer testimonials and stress on great customer experience
  • Speak from experience about success that the product has seen with other customers
  • Maintain high, positive energy and convey confidence

DONT's

  • Don’t ask too many questions in one go, weave them into the flow
  • Don’t be too formal with them, they trust informality more
  • Don’t be excessively objective, be like a storyteller with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ralph is

  • Relationship and rapport are valuable for them, but so is proven product value.
  • Will you ever get a clear answer from Ralph

  • They probably won't say no directly.


Insights For Deal Planning

    How fast (or slow) will Ralph move?

  • They are not the ones to make fast decisions, even while they stay committed.
  • Can Ralph take some risk or not?

  • They can take some low-probability risks if needed.

You And Ralph

Personality Compatibility


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