🧩 Raluca L.

Sharpshooter
DISC Type : DC

Layoff/position eliminated at Career Break

Zürich Metropolitan Area, Switzerland

Overview

A Marketing Communications and Revenue Operations specialist with 11+ years in B2B SaaS. Described by colleagues as "intelligent, " "strategic, " and "dependable, " she combines integrated campaign management with deep MarTech expertise. She holds a Masters degree and a Diploma in Psychology.

Outside of work, she is passionate about community, engaging with groups like "The Marketing Meetup. " She attends events focused on meaningful topics, including storytelling and inclusivity. Her posts suggest a connection to Romania and an appreciation for diverse cultures and foods, like arepas.

She is fascinated by the Marshmallow Challenge, admiring how children often outperform business students by prioritizing action over excessive planning.

Personality Overview

Rigorous & Demanding

Precise But Practical

Thorough Evaluator

They are very proud of what they do.  They are not focused on building rapport and relationships. More than the product, they care about the effectiveness of the product.

Topics They Care About

Revenue Operations
Specializes in aligning marketing, sales, and success processes to create scalable workflows and measurable revenue impact within B2B SaaS and tech environments.
Marketing Automation
Considered a "HubSpot wizard, " she has deep, hands-on expertise in MarTech stacks, including Salesforce and 6Sense, to improve lead conversion and reporting visibility.
Community Building
Actively participates in professional communities for human connection and real-world insights, finding them valuable for support and inspiration in her marketing career.

Media Appearances

🧩 has no verified media appearances

Work History

1-2026
Layoff/position eliminated at Career Break
9-2024 - 1-2026
Campaign Manager, Revenue Marketing at Spryker
9-2023 - 8-2024
Revenue Operations Manager, Marketing at Spryker
3-2022 - 8-2023
Marketing Automation Manager at Spryker
8-2021 - 3-2022
Email Marketing & CRM Manager at Spryker

Education

8-2021 - 12-2021
Diploma in Psychology from IBAT Dublin
2011 - 2013
Master of Arts (M.A.) from IMC Krems University of Applied Sciences

More Information

Social Presence :

Prographics :

Exp : 12 Location : Zürich Metropolitan Area, Switzerland Job Level : N/A Designation : Layoff/position eliminated at Career Break
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Insights For Selling To 🧩 Raluca

During A Call Or A Meeting

DO's

  • Objectively showcase the impact that your product creates
  • Refer to testimonials from well-known industry leaders
  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.

DONT's

  • Do not spend too much time focusing on product tech or features
  • Avoid being a storyteller and don’t try to oversell
  • Don’t be in a rush to invite them for a social meet and greet

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with 🧩 Raluca is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from 🧩 Raluca

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will 🧩 Raluca move?

  • They can take decisions very fast if you manage to convince them.
  • Can 🧩 Raluca take some risk or not?

  • The risks don’t matter much to them.

You And 🧩 Raluca

Personality Compatibility


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