Rania El Wahsh DBA, MBA, ITI

Inquirer
DISC Type : cd

Marketing Consultant at Ministry of Communications and Information Technology (MCIT), Egypt

New Cairo, Cairo, Egypt

Overview

Rania is a business development and CSR leader with over 20 years of experience at multinationals like Oracle, Siemens, and Nokia across the MEA region. She specializes in driving digital transformation and workforce development, currently contributing to initiatives at Egypts Ministry of Communications and Information Technology. People describe her as professional and reliable.

She is passionate about creating social impact through inclusive innovation and corporate responsibility. Her focus is on advancing diversity and inclusion, particularly for Persons with Disabilities (PWDs). She values building trust as a foundational business principle and is interested in customer-centric philosophies from global tech leaders.

Unique fact: Rania has spearheaded national-scale CSR programs in Egypt aimed at empowering and integrating Persons with Disabilities into the workforce.

Personality Overview

Hard To Convince

Upfront

ROI Conscious

They don’t always try to control the conversation but neither do they like yielding it fully.  They care equally about the product and its potential impact. They respond well to confident salespeople.

Topics They Care About

Inclusion for PWDs
A core passion demonstrated by her leadership of national-level initiatives and advisory role at an investment fund supporting Persons with Disabilities.
Corporate Responsibility
Her 20-year career is built on driving impactful CSR and sustainability initiatives for global organizations across Africa and the Middle East.
Digital Transformation
She is involved with Egypt's digital initiatives through her role at the Ministry of Communications and Information Technology.

Media Appearances

Rania has no verified media appearances

Work History

9-2024
Marketing Consultant at Ministry of Communications and Information Technology (MCIT), Egypt
9-2023
Fundraising Advisor at ACIF صندوق عطاء الاستثماري الخيري لدعم الأشخاص ذوي الإعاقة
3-2022 - 7-2024
Business Development Manager at Mwasla.Tech
10-2019 - 2-2022
National Academy of Information Technology for PWDs at Ministry of Communications and Information Technology (MCIT), Egypt
11-2018 - 1-2025
Senior Business Consultant at Free lancer

Education

1998 - 1999
Post Graduate studies / IDSC - Ministry of Decision support system from ITI
1980 - 1994
High School Diploma from Collège du Sacré-Coeur

More Information

Social Presence :

Prographics :

Exp : 7 Location : New Cairo, Cairo, Egypt Job Level : Middle Designation : Marketing Consultant at Ministry of Communications and Information Technology (MCIT), Egypt
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Insights For Selling To Rania

During A Call Or A Meeting

DO's

  • Make sure that you you respond to any queries from them quickly
  • Make sure that they have the necessary authority, they could present false stature sometimes
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Don't try too hard to get friendly, let it happen with time
  • Avoid long winding pitches, stay objective
  • Do not give up if they are not convinced, try again with a different approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rania is

  • Confidence in the product plays an important role, followed by powerful testimonials.
  • Will you ever get a clear answer from Rania

  • They might hesitate a little, but they will say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Rania move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Rania take some risk or not?

  • Once they have analyzed the pros and cons, they can take some risks.

You And Rania

Personality Compatibility


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