Ravi Mulji ACII

Evaluator
DISC Type : dcs

Head of Sales at Unity Insurance Services

London Area, United Kingdom

Overview

Ravi Mulji is the Head of Sales at Unity Insurance Services, where he leads the new business, existing business, and marketing teams. A Chartered Insurance Broker, he specializes in advising charities and not-for-profit organizations on managing strategic, operational, and financial risks. He has over ten years of experience in the sector.

Outside of his professional life, Ravi is a family man who enjoys being a dad, cooking, listening to music, and traveling with his family. He is motivated by working with people who share a mission of giving back to the community and helping others make well-informed decisions.

His team won a nationally recognized UK Broker Award for their proactive work in combating underinsurance for clients.

Personality Overview

Hard To Convince

Thorough Evaluator

Fast But Analytical

They have a unique set of diverse traits where they are decisive and methodical but can sometimes be extra cautious and skeptical  They are not very likely to become strong advocates of your product or service They focus on the results, but can still be quite procedural and analytical about how to get there

Topics They Care About

Combating Underinsurance
Leads an award-winning team recognized for their proactive approach to addressing the growing problem of underinsurance in the third sector.
Charity Risk Management
Specializes in advising charities on insurance solutions to protect their assets, income, and people against a variety of risks.
Insurance Industry Trends
Attends industry events like Broker Expo, focusing on topics such as AI, claims innovation, and rethinking the client journey.

Media Appearances

Ravi has no verified media appearances

Work History

2-2024
Head of Sales at Unity Insurance Services
11-2018 - 2-2024
Head of Sales at Access Insurance Services
9-2015 - 11-2018
Broking Team Leader at Access Insurance Services
9-2013 - 9-2015
Insurance Broker at Access Insurance Services
9-2011 - 9-2013
Liability Claims Technician at RSA

Education

Associate from Chartered Insurance Institute

More Information

Social Presence :

Prographics :

Exp : 14 Location : London Area, United Kingdom Job Level : Mid-senior Designation : Head of Sales at Unity Insurance Services
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Insights For Selling To Ravi

During A Call Or A Meeting

DO's

  • Showcase how you can impact results but also make sure that you share detailed information too
  • Keep a professional, business-like approach; especially if you tend to get informal quickly
  • Help them see both - the ‘big picture’ impact and the ROI of the investment

DONT's

  • Don’t focus on relationship, focus purely on the merit of your product
  • Avoid self-deprecating references or general informality, it could decrease their trust in you
  • Avoid inviting them for any social interactions until you have built some rapport with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ravi is

  • ROI matters the most to them, followed by process and finally proof of results
  • Will you ever get a clear answer from Ravi

  • They might hesitate a little, but will go ahead and say no when necessary (or asked)

Insights For Deal Planning

    How fast (or slow) will Ravi move?

  • They are unlikely to move very fast, especially when it comes to new products or services
  • Can Ravi take some risk or not?

  • They have relatively low risk-appetite and are not very likely to go for something unproven and risky

You And Ravi

Personality Compatibility


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