Ray Bogman

Judge
DISC Type : Dc

Head of Innovation at Alumio

Amsterdam, North Holland, Netherlands

Overview

As Head of Innovation at Alumio, Ray Bogman drives technological advancements in integration solutions. He is a Digital MBA graduate and a three-time Adobe Commerce Subject Matter Expert with extensive experience in architecting solutions for online merchants. His colleagues describe him as a rare talent, a team player, and a great leader.

Outside of technology, Ray leads an active lifestyle, engaging in sports about five times a week, including running, race biking, snowboarding, field hockey, and downhill mountain biking. He also enjoys attending music concerts, watching movies, and playing the drums.

Unique fact: He is a dedicated educator in the open-source community, having trained over 1, 000 people in Magento and more than 750 in Joomla.

Personality Overview

Features Driven

Generally Skeptic

Demanding

They like to be in a position where they can control the conversation and terms.  They like to act fast and expect others to do the same. They respond well to strong and respectful communication.

Topics They Care About

AI Integration (MCP)
As Head of Innovation, he is actively speaking at events and giving interviews on using the Model Context Protocol (MCP) to revolutionize AI integrations with business applications.
AI Development Tools
He recently led a six-month experiment with his development team at Alumio to use AI coding tools in actual production sprints, transforming how they build software.
eCommerce Architecture
With a long career as a Magento/Adobe Commerce certified solution specialist, he has deep expertise in designing and building solutions for online merchants.

Media Appearances

The Art of Leading Without Managing | Ray Bogman - Alumio. Featured in Alumio (Webinar)

See Now

Work History

4-2025
Head of Innovation at Alumio
12-2022 - 2-2025
Head of Commerce Customer Engineering EMEA at Adobe
2-2022 - 2-2023
Senior Global Software Support Manager at Adobe
6-2021 - 2-2025
Adobe Commerce Certification Advisory Board Member at Adobe
9-2020 - 11-2021
Shopping Tomorrow - Transforming to a Digital First Customer Journey 2020-2021 at Shopping Tomorrow

Education

1992 - 1997
Hotel Managment from Economisch College Heerlen

More Information

Social Presence :

Prographics :

Exp : 25 Location : Amsterdam, North Holland, Netherlands Job Level : Mid-senior Designation : Head of Innovation at Alumio
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Insights For Selling To Ray

During A Call Or A Meeting

DO's

  • Refer to testimonials from well-known industry leaders
  • Speak about competitive differentiation that your product offers
  • Hold your ground without indulging in one-upmanship

DONT's

  • Do not back off when challenged, respond with a confident, objective answer instead
  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Don't try too hard to forge relationships with them

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ray is

  • Confidence in impact is paramount to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Ray

  • If they decide not to go ahead, they will say no without hesitation.

Insights For Deal Planning

    How fast (or slow) will Ray move?

  • They can take decisions very fast if you manage to convince them.
  • Can Ray take some risk or not?

  • The risks don’t matter much to them.

You And Ray

Personality Compatibility


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