Rebecca Emery, APR

Pioneer
DISC Type : DIs

Founder and AI Marketing Advisor at Seacoast AI

Portsmouth, New Hampshire, United States

Overview

Rebecca is a seasoned marketing and public relations executive with over 25 years of experience, now leading Seacoast AI as its founder. She specializes in advising businesses on leveraging generative AI for productivity and growth. People often describe her as a professional, creative, and brilliant leader, and she holds an MBA and an Accreditation in Public Relations (APR).

An early adopter of technology and self-described "tech geek, " Rebecca is passionate about helping others navigate new digital landscapes. She extends her leadership to community roles, serving as Vice President for the Maine Public Relations Council, demonstrating a commitment to advancing her profession and supporting her peers.

Unique fact: Rebecca is a two-time recent award winner, receiving the 2024 Edward L. Bernays Achievement Award and the 2023 Maine Public Relations Council Presidents Award for her contributions.

Personality Overview

Driven But Considerate

Friendly But Fast

Decisive But Friendly

If they are convinced, they can become very strong champions for your product  They combine a unique set of diverse traits where they are fast and friendly but can slow down to be thorough when needed They have the unique ability to win both love and respect from their team (or outsiders)

Topics They Care About

Responsible AI Adoption
Founder of Seacoast AI, she consults and speaks on harnessing AI's power for business acceleration while emphasizing human oversight and navigating ethical and legal challenges.
PR & Communications
An accredited PR professional with 25+ years of experience, she is the Vice President of the Maine Public Relations Council and a frequent speaker on PR strategy.
AI Deepfake Risks
Delivers keynotes and presentations on the dangers of AI deepfakes and digital deception, advocating for digital crisis readiness among PR professionals and business leaders.

Media Appearances

Rebecca Emery, Seacoast AI | Simpli.fi TV. Featured in Simpli.fi TV

See Now

Work History

3-2023
Founder and AI Marketing Advisor at Seacoast AI
1-2022
MPRC Board Member at Maine Public Relations Council
4-2018 - 4-2022
Public Relations Executive & Marketing at Elite Airways
10-2014 - 3-2018
Vice President of Digital Marketing and Public Relations at McBride Marketing Group (Agency)
8-2013 - 10-2014
Director of Communications at Florida Air Academy

Education

MBA from Webster University
B.S. from Rivier University

More Information

Social Presence :

Prographics :

Exp : 32 Location : Portsmouth, New Hampshire, United States Job Level : Leadership Designation : Founder and AI Marketing Advisor at Seacoast AI
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Insights For Selling To Rebecca

During A Call Or A Meeting

DO's

  • Ask them for a lunch or coffee once some rapport has been established
  • During followups, use calls or text if needed, they should be fine
  • Build a trustworthy relationship while keeping the product center-stage

DONT's

  • Avoid focusing only on the product or its ROI, keep building trust subtly
  • Don’t be too verbose or overly friendly; a little bit, however, is fine
  • Don’t hesitate from asking questions or pushing them, but take a formal approach

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rebecca is

  • Nothing less than a strong combination of proof of results, relationship and high levels of professionalism is effective with them.
  • Will you ever get a clear answer from Rebecca

  • They can say no while staying friendly, but can also be pursuaded to reconsider

Insights For Deal Planning

    How fast (or slow) will Rebecca move?

  • They are generally fast movers and can take quick decisions
  • Can Rebecca take some risk or not?

  • They have high risk-appetite but can get ahead of themselves once in a while. Observe carefully

You And Rebecca

Personality Compatibility


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