Rebecca Wicks

Observer
DISC Type : ci

Head of Category Planning - Dairy at Sainsbury's

London, England, United Kingdom

Overview

Rebecca has no verified overview

Personality Overview

Assertive

Example Seeker

Value Driven

They are generally strong communicators and are not easy to convince.  They often ask many questions and rely heavily on information and documentation. They can sound friendly and charming but can quickly change gears to become inquisitive and probing.

Topics They Care About

Rebecca has no verified topics they care about

Media Appearances

Rebecca has no verified media appearances

Work History

7-2024
Head of Category Planning - Dairy at Sainsbury's
10-2021 - 5-2022
Head of Buying - In store Bakery, Hot Food and Pizza at Sainsbury's
7-2016 - 10-2021
Head of Buying - Beauty at Sainsbury's
9-2014 - 7-2016
Buyer - Fresh Meat, Fish & Poultry & Frozen Foods (secondment) at Netto, Dansk Supermarked Group
1-2014 - 9-2014
Category Planner - Household & Pet at Sainsbury's

Education

2004 - 2008
First Class from Lancaster University
2007 - 2007
Bachelor of Business Administration - BBA from HEC Paris

More Information

Social Presence :

Prographics :

Exp : 13 Location : London, England, United Kingdom Job Level : Mid-senior Designation : Head of Category Planning - Dairy at Sainsbury's
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Insights For Selling To Rebecca

During A Call Or A Meeting

DO's

  • Use phrases like ‘clear proof that’, ‘data shows’ etc.
  • Help them realize that there is no personal risk in making this decision
  • Ask them questions to understand their needs better while staying affable

DONT's

  • Don’t try to rush them into a decision, provide all necessary information first
  • Don’t brush off any concerns, take all questions seriously
  • Avoid making offhand commitments

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rebecca is

  • Clear proof of product value matters to them, followed by others' testimonials and rapport.
  • Will you ever get a clear answer from Rebecca

  • They are practical yet friendly, don’t expect a clear no very often.

Insights For Deal Planning

    How fast (or slow) will Rebecca move?

  • They like to analyze well and then make their decisions.
  • Can Rebecca take some risk or not?

  • They systematically evaluate all decisions and are unlikely to take many risks.

You And Rebecca

Personality Compatibility


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