Reed Stoney

Commander
DISC Type : D

Director, Consumer Strategy & Insights at Brunswick Corporation

Greater Chicago Area, United States

Overview

Reed has no verified overview

Personality Overview

Strong-Willed

Decisive

Candid & Clear

They like to be in a position where they can control the conversation and terms.  They like to act fast and expect others to do the same. They respond better to strong and respectful interactions.

Topics They Care About

Reed has no verified topics they care about

Media Appearances

Reed has no verified media appearances

Work History

5-2025
Director, Consumer Strategy & Insights at Brunswick Corporation
6-2022 - 12-2024
Director, Innovation at Walgreens
5-2018 - 6-2022
Sr. Manager, Category Strategy at Walgreens
11-2015
Senior Manager of Product Management at U.S. Cellular
4-2015 - 11-2015
Pricing & Promotions Manager – Channel Lead at U.S. Cellular

Education

2001 - 2005
Bachelor of Business Administration Degree from Wisconsin School of Business
1998 - 2001
Education details unavailable from St John's Northwestern

More Information

Social Presence :

Prographics :

Exp : 19 Location : Greater Chicago Area, United States Job Level : Mid-senior Designation : Director, Consumer Strategy & Insights at Brunswick Corporation
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Insights For Selling To Reed

During A Call Or A Meeting

DO's

  • Use phrases like ‘it’s your decision’, ‘strategic impact’ etc.
  • Objectively showcase the impact that your product creates
  • Speak about competitive differentiation that your product offers

DONT's

  • Do not hesitate from asking counter questions, just avoid challenging their authority
  • Don’t focus on process and rules, give the impression of being a ‘gets it done’ person
  • Do not spend too much time focusing on product tech or features

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Reed is

  • Conviction around the impact matters the most to them, followed by a sense of achievement and ROI.
  • Will you ever get a clear answer from Reed

  • If they are not convinced, they will say no without any hesitation.

Insights For Deal Planning

    How fast (or slow) will Reed move?

  • They can take decisions very fast if you manage to convince them.
  • Can Reed take some risk or not?

  • The risks don’t matter much to them.

You And Reed

Personality Compatibility


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