Rennie Winograd

Enigma
DISC Type : cid

Senior Account Manager at The Trade Desk

United States

Overview

Rennie has no verified overview

Personality Overview

Persuasive & Assertive

Hard To Convince

Fast Follower

They can sound friendly and charming but can quickly change gears to become inquisitive and probing  They are likely to ask many questions and look heavily for supporting proof as well as information. They are generally strong communicators and are not easy to convince.

Topics They Care About

Rennie has no verified topics they care about

Media Appearances

Rennie has no verified media appearances

Work History

10-2024
Senior Account Manager at The Trade Desk
10-2023 - 10-2024
Account Manager, Demand Partnerships at Beachfront
1-2023 - 9-2023
Associate Media Director at Bully Pulpit Interactive
1-2022 - 1-2023
Media Supervisor at Bully Pulpit Interactive
6-2021 - 1-2022
Media Manager at Bully Pulpit Interactive

Education

2014 - 2018
Bachelor of Business Administration - BBA from University of Colorado Boulder

More Information

Social Presence :

Prographics :

Exp : 6 Location : United States Job Level : Middle Designation : Senior Account Manager at The Trade Desk
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Insights For Selling To Rennie

During A Call Or A Meeting

DO's

  • Use a combination of data as well as stories for your pitch, a ppt might not be necessary
  • Build rapport slwly without rushing, it will come handy to handle hard questions later
  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."

DONT's

  • Avoid making offhand commitments, understand the root of their concerns first
  • Don’t brush off any concerns, take all questions seriously. They are easily deterred
  • Avoid long presentations and just 'high-level' value proposition, dive into the details

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rennie is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Rennie

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Rennie move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Rennie take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Rennie

Personality Compatibility


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