Ricardo Munno

Enigma
DISC Type : IDc

DIRECTOR OF TECHNOLOGY AND DIGITAL TRANSFORMATION - SERVICES AND OPERATIONS at Lexmark

Jundiaí, São Paulo, Brazil

Overview

Ricardo Munno is a technology and digital transformation leader with over 22 years of experience at multinational firms like Lexmark and Hewlett-Packard. He specializes in implementing new technologies and driving cultural change across diverse sectors. He holds an MBA in Business Management from Uninove.

Colleagues and clients consistently describe Ricardo as an exceptional and strategic leader with a talent for guiding teams to exceed goals. He is praised for his transparency, positive energy, and focus on building strong relationships to ensure customer satisfaction.

Under his leadership, Lexmark Brazil was the first in Latin America to adopt the Lean methodology, improving customer service time by 33%.

Personality Overview

Hard To Convince

Friendly Yet Blunt

Persuasive & Assertive

They are likely to ask many questions and look heavily for supporting proof as well as information.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

Digital Transformation
He is responsible for implementing new technologies such as BOTs, SaaS, Cloud, and DaaS to drive digital transformation for clients across numerous industries.
Service Operations
Manages all Managed Printing Services contracts for Lexmark in Brazil, focusing on optimizing processes and improving customer satisfaction through technology.
Process Optimization
Championed the adoption of Lean methodology, leading to significant improvements in service times and repair metrics, for which he won company awards.

Media Appearances

Ricardo has no verified media appearances

Work History

4-2019
DIRECTOR OF TECHNOLOGY AND DIGITAL TRANSFORMATION - SERVICES AND OPERATIONS at Lexmark
10-2017 - 3-2019
EXECUTIVE OF TECHNOLOGY - SERVICE AND OPERATIONS at Lexmark
7-2012 - 9-2017
SERVICE DELIVERY MANAGER at Lexmark
4-2005 - 6-2010
REGIONAL PROCESSES MANAGER / BPM at Hewlett-Packard
1-2004 - 4-2005
PROJECT COORDINATOR at Hewlett-Packard

Education

MBA - Gestão de Negócios from Uninove - Universidade Nove de Julho
Management processes - Administration from Universidade Cidade de São Paulo

More Information

Social Presence :

Prographics :

Exp : 20 Location : Jundiaí, São Paulo, Brazil Job Level : Mid-senior Designation : DIRECTOR OF TECHNOLOGY AND DIGITAL TRANSFORMATION - SERVICES AND OPERATIONS at Lexmark
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Insights For Selling To Ricardo

During A Call Or A Meeting

DO's

  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."
  • Build rapport slwly without rushing, it will come handy to handle hard questions later
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them

DONT's

  • Don’t brush off any concerns, take all questions seriously. They are easily deterred
  • Avoid making offhand commitments, understand the root of their concerns first
  • Don’t be too objective but make sure to pad your storytelling with data points

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ricardo is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Ricardo

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Ricardo move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Ricardo take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Ricardo

Personality Compatibility


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