Ricardo Santander

Activist
DISC Type : Cd

Director of Business Intelligence at Caliber

Dallas-Fort Worth Metroplex, United States

Overview

Ricardo has no verified overview

Personality Overview

Observative

Value Conscious

Logical And Quick

They don’t always try to control the conversation but neither do they like yielding it fully.  They respond well to confident salespeople. They can be nudged to make faster decisions by offering what they value.

Topics They Care About

Ricardo has no verified topics they care about

Media Appearances

Ricardo has no verified media appearances

Work History

11-2021
Director of Business Intelligence at Caliber
8-2016 - 11-2021
Sr. Manager, Business Intelligence (Promoted from Finance Manager) at Caliber
12-2014 - 7-2016
Senior Financial Analyst at Transplace
6-2009 - 12-2014
Financial Analyst III (Promoted from Financial Analyst II) at Dean Foods
9-1999 - 6-2006
Developers’ Team Leader / Engineering Roles (Early Career) at SICE / ETB / ITEC (Telecom & Engineering)

Education

Post Graduate Program from Texas McCombs School of Business
2008 - 2010
Master of Business Administration (MBA) from SMU Cox School of Business

More Information

Social Presence :

Prographics :

Exp : 23 Location : Dallas-Fort Worth Metroplex, United States Job Level : Mid-senior Designation : Director of Business Intelligence at Caliber
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Insights For Selling To Ricardo

During A Call Or A Meeting

DO's

  • Be crisp while making the pitch
  • Make sure that you you respond to any queries from them quickly
  • Ask them questions confidently while doing discovery, don’t be apologetic

DONT's

  • Do not give up if they are not convinced, try again with a different approach
  • Don't try too hard to get friendly, let it happen with time
  • Avoid repeating yourself or making generalizations

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ricardo is

  • Belief in the product plays an important role, followed by objective proof and testimonials.
  • Will you ever get a clear answer from Ricardo

  • They may hesitate slightly, but if they are not convinced, they will say no.

Insights For Deal Planning

    How fast (or slow) will Ricardo move?

  • They are neither the fastest decision makers nor the slowest.
  • Can Ricardo take some risk or not?

  • They can take risks only after they have analyzed the advantages and disadvantages.

You And Ricardo

Personality Compatibility


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