Richa Arora

Questioner
DISC Type : c

Vice President of Product Management at Zepto

Bengaluru, Karnataka, India

Overview

Richa has no verified overview

Personality Overview

Not Easily Convinced

Price-Sensitive

Cautious & Analytical

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They prefer to fully evaluate every situation.

Topics They Care About

Richa has no verified topics they care about

Media Appearances

Richa has no verified media appearances

Work History

4-2025
Vice President of Product Management at Zepto
3-2022 - 4-2025
Director of Product Management at Flipkart
1-2020 - 3-2022
Group Product Manager at Flipkart
12-2017 - 1-2020
Lead Product Manager / Senior PM Manager at Microsoft
9-2016 - 12-2017
Senior Product Manager at Microsoft

Education

2012 - 2013
Post Graduate Programme In Management from Indian School of Business
2004 - 2008
B TECH from Indian Institute of Technology (Banaras Hindu University), Varanasi

More Information

Social Presence :

Prographics :

Exp : 16 Location : Bengaluru, Karnataka, India Job Level : Senior Designation : Vice President of Product Management at Zepto
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Insights For Selling To Richa

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Share as much information as possible regarding your product
  • Keep some extra margin in hand as they will likely negotiate the pricing

DONT's

  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.
  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Richa is

  • Ensuring that the product delivers ROI, cost-effective pricing and process compliance are very important for them.
  • Will you ever get a clear answer from Richa

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Richa move?

  • If they have the information that they need, they can move fast at making their decisions.
  • Can Richa take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Richa

Personality Compatibility


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