Richard Carter in

Richard Carter

Enthusiast · DISC type i
Global Head of Individual Giving at Amnesty International
📍 London, England, United Kingdom

Professional overview including current role context, leadership scope, domain focus, and career trajectory to help you understand background relevance before outreach.

Key behavioral and communication insights including interaction style, decision-making tendencies, and motivation drivers to tailor messaging and personalize conversations.

Business priorities, areas of interest, and practical outreach recommendations that can improve conversion quality for this professional.

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Experience
19 Years
Current Role
Global Head of Individual Giving
Job Level
Mid-senior
Location
London, England, United Kingdom
Personality Overview

How Richard shows up

Consensus Focused
Story Driven
Amiable & Agreeable

They tend to be agreeable by nature, so take their promises with a pinch of salt.
 They prefer to build relationships rather than staying totally transactional. Unlike D or C types, they are convinced more by stories and testimonials.

Priorities

Topics Richard cares about

Strategic Priorities
Topic insights and context to help personalize outreach and discovery conversations.
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Career

Work history

10-2019
Global Head of Individual Giving
Amnesty International
5-2017 - 10-2019
Regional Fundraising Manager (Europe)
Amnesty International
6-2015 - 3-2017
EFAST Member (Emergency Fast Action Support Team)
ActionAid
4-2014 - 4-2017
Senior Retention Manager
ActionAid
2-2013 - 3-2014
Specialist Support - Emergency Response Unit, Mass Sanitation Module
British Red Cross
In the press

Media appearances

Media appearances and press coverage highlighting public visibility and thought leadership.
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Education
2016 - 2017
Diploma in Digital Marketing
The Institute of Direct and Digital Marketing
2008 - 2009
Certificate in Fundraising Management
Institute of Fundraising
Social presence
in
Behavioral profile

DISC profile (public)

i

Influence (I)

Influence (I) reflects the degree to which a person prefers to work by influencing or persuading others. Those scoring high tend to be people oriented, motivated by social recognition and building relationships.

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