Richard Rensen

Questioner
DISC Type : c

Founder & Shareholder @Zolemba / The Label Collective Group at Zolemba B.V.

Greater Enschede Area, Netherlands

Overview

Richard Rensen is the founder of Zolemba, a company he grew into one of Europes most innovative label printers by seeing opportunities where others saw boundaries. He is described by colleagues as trustworthy, keen, and hard-working. He previously transitioned from CEO to focus on International Business Development.

Beyond his entrepreneurial success, Richard is a passionate amateur chef and holds professional certifications as a Gastronome-Sommelier. He actively supports his local community, including serving as the main sponsor for a local disabled sports team, reflecting a blend of culinary and philanthropic interests.

Richard lived in China for several years to personally oversee production and sourcing for his initial label venture before bringing all manufacturing back to the Netherlands.

Personality Overview

Cautious & Analytical

Value Seeker

Not Easily Convinced

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  They are more likely than others to negotiate on pricing and terms. While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters.

Topics They Care About

Disrupting Traditional Industries
He founded Zolemba to be an innovative and disruptive force in the conventional label market, focusing on speed, efficiency, and advanced software to streamline ordering.
Gastronomy and Wine
A professionally trained Gastronome-Sommelier with a WSET Level 3 certification, he frequently connects his passion for food and wine with his business.
Community Sports Support
He is a proud main sponsor of the G-team of VV Haaksbergen, a local sports team for people with disabilities, demonstrating a commitment to his community.

Media Appearances

Richard has no verified media appearances

Work History

3-2008
Founder & Shareholder @Zolemba / The Label Collective Group at Zolemba B.V.
6-2006 - 1-2020
CEO at Zolemba B.V.
6-2005 - 7-2014
Owner at Cash Converters Enschede
6-2004 - 6-2005
Rayon Manager Cash Converters Midwest at Cash Converters Enschede
10-2008 - 2-2011
Chief Representative at Labeldiscounter.com BV RO Qingdao China

Education

8-2020 - 9-2021
Professioneel Gastronoom-Sommelier level 3 from Academie voor Gastronomie
8-2020 - 9-2021
Wset Level 3 Advanced from Wine & Spirit Education Trust

More Information

Social Presence :

Prographics :

Exp : 16 Location : Greater Enschede Area, Netherlands Job Level : Leadership Designation : Founder & Shareholder @Zolemba / The Label Collective Group at Zolemba B.V.
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Insights For Selling To Richard

During A Call Or A Meeting

DO's

  • Emphasize on objective proof of ROI, help them do a thorough evaluation
  • Tell them that you will come back if you don’t have a good answer for a question
  • Back up any claims with data and numbers

DONT's

  • Don’t overhype the product/pitch, keep it measured
  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Avoid phrases like ‘do not worry about’, ‘no one compares to’ etc.

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Richard is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Richard

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Richard move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Richard take some risk or not?

  • They can take some risk if they are confident that they have analyzed the circumstances well.


You And Richard

Personality Compatibility


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