Rickard Werner

Enigma
DISC Type : idc

Director of Sales at Meati

Boulder, Colorado, United States

Overview

Rickard has no verified overview

Personality Overview

Fast Follower

Friendly Yet Blunt

Challenger

They are likely to ask many questions and look heavily for supporting proof as well as information.  They are generally strong communicators and are not easy to convince. They can sound friendly and charming but can quickly change gears to become inquisitive and probing

Topics They Care About

Rickard has no verified topics they care about

Media Appearances

Rickard has no verified media appearances

Work History

8-2022
Director of Sales at Meati
2-2017
President at Blue Meridian LLC
6-2020 - 7-2022
Vice President Of Merchandising at Hive Brands
10-2018 - 12-2019
General Manager at RE Botanicals, LLC
9-2017 - 3-2018
General Manager at One Degree Organic Foods

Education

M.P.I.A. from UC San Diego
B.A. from University of Illinois Urbana-Champaign

More Information

Social Presence :

Prographics :

Exp : 7 Location : Boulder, Colorado, United States Job Level : Mid-senior Designation : Director of Sales at Meati
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Insights For Selling To Rickard

During A Call Or A Meeting

DO's

  • Leverage 'negging', or the art of asking negative questions like "you must not be convinced yet..."
  • Help them realize that any personal risk in making this decision is far less compared to what the results could mean for them
  • Be prepared for a mix of questions and inquisitiveness, answer them in the tone in which they have been asked

DONT's

  • Don’t rely excessively on your relationship with them to win the deal even if you come to form one
  • Don’t be too objective but make sure to pad your storytelling with data points
  • Don’t try to rush them into a decision, provide all necessary information first

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rickard is

  • Proven value, strong objective evidence are important for them, rapport can impact decisions a little.
  • Will you ever get a clear answer from Rickard

  • They are practical and friendly, but can give a clear response with a little prodding

Insights For Deal Planning

    How fast (or slow) will Rickard move?

  • They like to be detailed, so unless they develop strong conviction, they can take their time to arrive at decisions
  • Can Rickard take some risk or not?

  • They evaluate their decisions systematically and do not take risks that often, unless you can get them to develop strong conviction

You And Rickard

Personality Compatibility


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