Rajeev Pattni

Visionary
DISC Type : Ds

SVP Sales, Media & Ad-Tech at MediaRadar, Inc.

Boston, Massachusetts, United States

Overview

Rajeev is a senior sales executive with over 20 years of experience driving growth in B2B SaaS, data, and technology. Currently the SVP of Sales at MediaRadar, he has a history of building high-performing global teams at firms like S&P Global. He holds a Bachelors degree from Babson College.

Colleagues consistently describe him as a "consummate win-win sales professional" with "tremendous energy" and a distinct ability to understand customer problems. He is respected for his intelligence, strong work ethic, and his talent for building lasting, trusted client relationships.

Early in his career, Rajeev co-founded a company called Allprints Interactive and successfully guided it to an exit.

Personality Overview

Early Adopter

Objective Evaluator

Goal-Oriented

They might take some time to make their mind up but once they do, they don't change it easily.  They are very professional in their approach and can weigh multiple perspectives together. Reading between the lines and seeing beyond your words comes naturally to them.

Topics They Care About

GTM Strategy
His expertise lies in overseeing and executing go-to-market strategies for multi-million dollar business segments in the B2B SaaS and Ad-Tech industries.
B2B SaaS Sales
He has a 20+ year track record of delivering double-digit revenue growth and scaling sales operations for high-growth SaaS platforms.
Media & Ad-Tech
His current role at MediaRadar focuses on the advertising value chain, and he recently promoted his company's presence at the OOH Media Conference.

Media Appearances

Rajeev has no verified media appearances

Work History

9-2024
SVP Sales, Media & Ad-Tech at MediaRadar, Inc.
1-2023 - 9-2024
Senior Vice President, NA Sales at MarketsandMarkets™
1-2020 - 1-2023
Global Head of TMT Strategic Accounts at S&P Global Market Intelligence
2-2017 - 12-2019
Senior Vice President Worldwide Sales (acquired Dec'19) at 451 Research
2-2014 - 2-2017
Vice President of Sales, Strategic Accounts at 451 Research

Education

Bachelor's degree from Babson College

More Information

Social Presence :

Prographics :

Exp : 15 Location : Boston, Massachusetts, United States Job Level : Leadership Designation : SVP Sales, Media & Ad-Tech at MediaRadar, Inc.
URL has been copied!

Insights For Selling To Rajeev

During A Call Or A Meeting

DO's

  • Let them know of potential risks but suggest mitigation methods alongside
  • Come across as a trustworthy professional and be respectful, they usually know their game
  • Suggest clear next steps with confidence, don't be vague or hesitant

DONT's

  • Don't take their patience for granted, avoid long-winding sermons
  • Avoid putting conscious effort into relationship-building
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rajeev is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Rajeev

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Rajeev move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Rajeev take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Rajeev

Personality Compatibility


Other MediaRadar, Inc. Employees

Explore more public profiles from related professionals at the same organization.

More Profiles

Discover additional public profiles from our index.

Search more profiles

Looking for someone else? Search here for anyone.

Or visit Humantic AI to know more.