Rob Brierley

Examiner
DISC Type : cs

Editor-in-Chief, The Lancet Gastroenterology & Hepatology at The Lancet

Greater London, England, United Kingdom

Overview

Rob Brierley is the Editor-in-Chief of The Lancet Gastroenterology & Hepatology. With an MBiochem from the University of Oxford and a PhD in molecular biology, he has held progressive editorial roles across The Lancets oncology and endocrinology journals since 2013, showcasing his broad expertise in medical publishing.

He is passionate about fostering scientific dialogue and actively attends major international medical conferences. Rob consistently encourages researchers to connect with him directly to discuss their work, indicating a commitment to building relationships within the scientific community and discovering cutting-edge research.

He has progressed through editorial leadership roles in three distinct medical specialties—oncology, endocrinology, and gastroenterology—all within The Lancet.

Personality Overview

Overcautious

Late Adopter

Status Quo Seeker

The only way to convince them is by showing them examples and ample proof.  They do not like taking risks at all and go for proven options in the end. They are thorough and always follow a systematic approach.

Topics They Care About

Gastroenterology Research
As Editor-in-Chief, he regularly promotes the latest research published in his journal and attends key industry events like ASCO GI.
Hepatology Advances
He actively participates in major conferences such as AASLD's The Liver Meeting to connect with leading experts and stay ahead of research trends.
Scientific Publishing
His entire career since 2013 has been dedicated to editorial roles at The Lancet, showing a deep commitment to medical publishing standards.

Media Appearances

My cover for the February issue of The Lancet Gastroenterology …. Featured in Instagram

See Now

Work History

Editor-in-Chief, The Lancet Gastroenterology & Hepatology at The Lancet
10-2017 - 8-2018
Acting Editor-in-Chief, The Lancet Diabetes & Endocrinology at The Lancet
Deputy Editor, The Lancet Oncology at The Lancet

Education

1996 - 2000
MBiochem from University of Oxford
MSc from University of Birmingham

More Information

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Exp : 1 Location : Greater London, England, United Kingdom Job Level : N/A Designation : Editor-in-Chief, The Lancet Gastroenterology & Hepatology at The Lancet
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Insights For Selling To Rob

During A Call Or A Meeting

DO's

  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Be firm in your communication and stay in control
  • Expect them to be slow and cautious, encourage them to ask more questions

DONT's

  • Don't use phrases like 'do not worry', 'i promise' etc.
  • Don't push them too hard to make fast decisions, give them time
  • Don't rely on relationship building even if they act pleasantly

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rob is

  • Adoption by others is very important to them, followed by confidence in ROI.
  • Will you ever get a clear answer from Rob

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Rob move?

  • They don't like to hasten, so their speed of decision-making may be slow.
  • Can Rob take some risk or not?

  • They have little willingness to take risks, and prefer making calculated decisions.

You And Rob

Personality Compatibility


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