Roberto Ascanio

Questioner
DISC Type : c

Lifecycle Marketing Operations Manager at Substack

Greater Seattle Area, United States

Overview

Roberto has no verified overview

Personality Overview

Value Seeker

Price-Sensitive

Cautious & Analytical

They generally do not appreciate an overfriendly approach and prefer to stay to-the-point.  While they don't hesitate to ask questions, they are generally risk-averse and tend to be late adopters. They are more likely than others to negotiate on pricing and terms.

Topics They Care About

Roberto has no verified topics they care about

Media Appearances

Roberto has no verified media appearances

Work History

11-2024
Lifecycle Marketing Operations Manager at Substack
10-2023 - 11-2024
Partnerships Operations at Substack
2-2022 - 10-2023
Senior Product and User Support Lead at Substack
9-2018 - 2-2022
Escalation Product Lead (bilingual Spanish) at Blueprint Technologies
4-2018 - 9-2018
Bilingual Technical Support Specialist (bilingual Spanish) at Blueprint Technologies

Education

Bachelor of Science - BS from Penn State University
Business Administration and Management from Universidad Central de Venezuela

More Information

Social Presence :

Prographics :

Exp : 9 Location : Greater Seattle Area, United States Job Level : Middle Designation : Lifecycle Marketing Operations Manager at Substack
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Insights For Selling To Roberto

During A Call Or A Meeting

DO's

  • Tell them that you will come back if you don’t have a good answer for a question
  • Keep some extra margin in hand as they will likely negotiate the pricing
  • Share as much information as possible regarding your product

DONT's

  • Don’t depend too much on anecdotal evidence, it reduces their confidence
  • Don’t try to be too friendly or informal with them
  • Don’t overhype the product/pitch, keep it measured

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Roberto is

  • Confidence that the product provides ROI, effective pricing and process adherence matter the most to them.

  • Will you ever get a clear answer from Roberto

  • It doesn’t come naturally to them but they can say no if they are not convinced.

Insights For Deal Planning

    How fast (or slow) will Roberto move?

  • They can move at a reasonable pace while making their decisions if they have the necessary information.

  • Can Roberto take some risk or not?

  • If they believe that they have analyzed the situation well, they can take a little risk.

You And Roberto

Personality Compatibility


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