Robin Seward

Energizer
DISC Type : I

SVP Integrated Marketing and Strategy at Panera Bread

Fairfield, Connecticut, United States

Overview

Robin has no verified overview

Personality Overview

Big Picture Person

Informal

Enthusiastic

They are people oriented, friendly and like creating new connections.  Unlike C or D types, they are vocal with their opinions but not so much with their questions. They are naturally enthusiastic, so take their promise with a pinch of salt.

Topics They Care About

Robin has no verified topics they care about

Media Appearances

Robin has no verified media appearances

Work History

1-2025
SVP Integrated Marketing and Strategy at Panera Bread
1-2024 - 9-2025
CMO, Business Leader, Strategist, Culture Builder at On Pause
8-2019 - 12-2023
Senior Vice President Marketing at Subway
12-2017 - 7-2019
Chief Marketing Officer at Schlotzsky's
12-2017 - 7-2018
CMO at Schlotzsky's

Education

1985 - 1989
Bachelor's degree from University of Maryland
1985 - 1989
BA from University of Maryland

More Information

Social Presence :

Prographics :

Exp : 11 Location : Fairfield, Connecticut, United States Job Level : Leadership Designation : SVP Integrated Marketing and Strategy at Panera Bread
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Insights For Selling To Robin

During A Call Or A Meeting

DO's

  • Do some small talk, ask them how things are going on their side
  • Share some stories about how you you have helped people in similar positions succeed
  • Invite them for a lunch or a drink/coffee

DONT's

  • Avoid overloading them with too much detail
  • Avoid ifs and buts, don’t talk too much about the risks etc.
  • Avoid cutting into their flow

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Robin is

  • Relationship and trust can be vital with them, sometimes more than anything else.
  • Will you ever get a clear answer from Robin

  • They are unlikely to say no directly, you have to make that decision yourself.

Insights For Deal Planning

    How fast (or slow) will Robin move?

  • They are not the fastest decision makers, their friendly approach can give false positive signals.
  • Can Robin take some risk or not?

  • They can take certain risks that are unlikely to have personal consequences.

You And Robin

Personality Compatibility


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