Rodrigo Cintra in

Rodrigo Cintra

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Diretor Executivo de Inovação e Experiência do Cliente at ESPM Escola Superior de Propaganda e Marketing
📍 São Paulo, São Paulo, Brazil

Rodrigo Cintra is the Chief Innovation and International Officer at ESPM, where he integrates customer experience and innovation into the core strategy. With a PhD in International Relations, he has a strong academic background in organizational strategy and global partnerships. Colleagues describe him as innovative, creative, focused, and assertive.

Beyond his executive role, Rodrigo is a thought leader who frequently writes about the nuances of leadership, ego, and organizational dynamics. His work explores the psychological drivers behind management decisions and the importance of genuine creativity, suggesting a deep interest in human and organizational behavior.

He recently authored an article on how AI can be leveraged to clarify organizational purpose and strategic direction.

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Experience
22 Years
Current Role
Diretor Executivo de Inovação e Experiência do Cliente
Location
São Paulo, São Paulo, Brazil
Personality Overview

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Priorities

Topics Rodrigo cares about

Human-Centered Innovation
Believes innovation must be an intelligent and sensitive response to people's needs, focusing on creating meaningful, human-centered journeys.
Leadership & Ego
Writes an ongoing series of articles exploring how leaders' egos can impact organizational structures, succession planning, and team morale.
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Career

Work history

1-2024
Diretor Executivo de Inovação e Experiência do Cliente
ESPM Escola Superior de Propaganda e Marketing
9-2022 - 1-2024
Chief Innovation and Internationalization Officer
ESPM Escola Superior de Propaganda e Marketing
5-2021 - 5-2023
Head Representative of the Southeast Region in Faubai
FAUBAI
3-2021 - 8-2022
Chief International Officer
ESPM Escola Superior de Propaganda e Marketing
5-2017
Professor of Social, Economical and Political Context
Fundação Dom Cabral
In the press

Media appearances

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Education
8-2021 - 8-2022
Executive Internationalization Leadership e-Institute
NAFSA: Association of International Educators
2007 - 2010
Postdoctoral
Iscte - Instituto Universitário de Lisboa
Social presence
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Behavioral profile

DISC profile (public)

DISC behavioral profile

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