Roger Larson in

Roger Larson

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Owner at TWFG - Larson Family Insurance Brokers
📍 Walnut Creek, California, United States

Roger Larson is the founder and owner of Larson Family Insurance Brokers, a rapidly growing, full-service brokerage established in 2010. An alumnus of UC Santa Barbara, his expertise spans commercial and personal lines, building on previous roles at Granite Insurance Brokers and Farmers Insurance. He leads a customer-centric team focused on protecting client assets.

Beyond his professional endeavors, Roger is engaged in his local community. He actively participates in charity events, including local golf tournaments, reflecting his companys stated values of community support and family.

His firm is recognized as an award-winning brokerage in the Walnut Creek area.

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Experience
18 Years
Current Role
Owner
Location
Walnut Creek, California, United States
Personality Overview

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Communication Style
Decision Approach
Work Preference

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Priorities

Topics Roger cares about

Insurance Brokerage
As the founder and owner of a full-service brokerage since 2010, he has deep expertise in both commercial and personal insurance lines.
Business Growth
He is focused on strategic expansion and has developed a successful program for recruiting and training new brokers to grow his firm.
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Career

Work history

10-2010
Owner
TWFG - Larson Family Insurance Brokers
1-2010 - 9-2010
Commercial Lines Executive
Granite Insurance Brokers Inc.
1-2007 - 12-2009
Agent/CSR
Farmers Insurance
In the press

Media appearances

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Education
BS
UC Santa Barbara
Social presence
in
Behavioral profile

DISC profile (public)

DISC behavioral profile

Dominance, influence, steadiness, and calculativeness scores with guidance on how this person prefers to communicate and decide.

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