Roxana Ionutiu

Enthusiast
DISC Type : i

Principal Engineer Real-Time Simulation (HIL RTS), ABB Traction, Motion at ABB

Turgi, Aargau, Switzerland

Overview

Roxana is a Principal Engineer at ABB with over a decade of experience in industrial modeling and real-time simulation for the transportation industry. An applied mathematician with a PhD, she leads the technical development of simulation environments for electric vehicles and rail, managing product roadmaps and stakeholder coordination.

Described as an amazing colleague to work with, Roxana is a curiosity-driven and enthusiastic communicator passionate about the intersection of mathematics, physics, and computer science. She thrives in collaborative environments, applying her strong technical knowledge and organizational skills to deliver innovative solutions.

Her PhD thesis was awarded the "Cum Laude" distinction, a recognition reserved for the top 5% at TU Eindhoven for scientific breakthroughs.

Personality Overview

Non-Confrontational

Consensus Focused

Story Driven

They are more about building relationships than just cutting deals.  Unlike D or C types, they are convinced more by stories and testimonials. They tend to be agreeable by nature, so take their promises with a pinch of salt.


Topics They Care About

Real-Time Simulation
Leads projects in Hardware-in-the-Loop (HIL) real-time simulation for power electronic systems in traction and e-mobility applications at ABB.
Industrial Modeling
Has over 10 years of experience in industrial modeling and simulation technologies, developing solutions for complex power electronic systems.
Model Reduction
A core focus of her PhD research and subsequent publications, developing efficient algorithms for the simulation of complex circuit designs.

Media Appearances

Roxana has no verified media appearances

Work History

1-2022
Principal Engineer Real-Time Simulation (HIL RTS), ABB Traction, Motion at ABB
7-2015 - 1-2022
Senior Engineer Real-Time Simulation at ABB
12-2011 - 7-2015
Development Engineer for Real-Time Simulation at ABB
7-2008 - 12-2011
Research associate/PhD at Jacobs University Bremen, TU Eindhoven
7-2008 - 9-2009
COMSON internship / PhD project at Eindhoven University of Technology, NXP Semiconductors

Education

2008 - 2011
Doctor of Philosophy - PhD from Eindhoven University of Technology
2008 - 2011
Doctor of Philosophy - PhD from Constructor University

More Information

Social Presence :

Prographics :

Exp : 17 Location : Turgi, Aargau, Switzerland Job Level : Mid-senior Designation : Principal Engineer Real-Time Simulation (HIL RTS), ABB Traction, Motion at ABB
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Insights For Selling To Roxana

During A Call Or A Meeting

DO's

  • Invite them for a lunch or a drink/coffee
  • Refer to interesting customer testimonials and stress on great customer experience
  • Speak from experience about success that the product has seen with other customers

DONT's

  • Don’t ask too many questions in one go, weave them into the flow
  • Don’t be too formal with them, they trust informality more
  • Avoid overloading them with too much information

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Roxana is

  • Relationships and rapport matter to them, but so does the value of the product.
  • Will you ever get a clear answer from Roxana

  • They are unlikely to say no directly.

Insights For Deal Planning

    How fast (or slow) will Roxana move?

  • They are not very fast decision makers, even while they continue to stay engaged.
  • Can Roxana take some risk or not?

  • If it seems really necessary, they can take small risks.

You And Roxana

Personality Compatibility


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