Ruben Centineo

Examiner
DISC Type : cs

Visual Technologies Director at TV Azteca

Mexico City, Mexico

Overview

Ruben has no verified overview

Personality Overview

Overcautious

Unexpressive

Process Oriented

The only way to convince them is by showing them examples and ample proof.  They are heavily focused on quality and prefer doing things the right way, even if it takes time. Being observant comes to them naturally.

Topics They Care About

Ruben has no verified topics they care about

Media Appearances

Ruben has no verified media appearances

Work History

6-2013
Visual Technologies Director at TV Azteca
3-2008
Technology Research at TV Azteca
10-2004 - 3-2008
Postproduccion Manager at TV Azteca
1-2001 - 9-2004
Ventas Broadcast at SVC
Postproduction manager at Cinemakit

Education

1975 - 1980
Architecture from Universidad Nacional de Córdoba

More Information

Social Presence :

Prographics :

Exp : 25 Location : Mexico City, Mexico Job Level : Mid-senior Designation : Visual Technologies Director at TV Azteca
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Insights For Selling To Ruben

During A Call Or A Meeting

DO's

  • Expect them to be vague in response to your questions, ask firmly and pointedly
  • Ask them which other stakeholders would be important for this purchase decision
  • Spend time addressing concerns around risk and change, they will have them even if they don't express them

DONT's

  • Don't rely on relationship building even if they act pleasantly
  • Don't be very accepting if that is your natural style, stay firm
  • Avoid getting into storytelling mode, especially when they ask specific questions

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Ruben is

  • For them, low risk and acceptance by others are very important, followed by proof of ROI.
  • Will you ever get a clear answer from Ruben

  • Often, they don't say no, or keep going about it in circles.

Insights For Deal Planning

    How fast (or slow) will Ruben move?

  • They do not like to take decisions in a hurry, so they could be slow in making their mind up.
  • Can Ruben take some risk or not?

  • They are low on risk-appetite and prefer to make informed decisions.

You And Ruben

Personality Compatibility


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