Rupert Allinson

Doer
DISC Type : sd

Commercial Director at Cocoda Ltd

Charing, England, United Kingdom

Overview

Rupert Allinson is the Commercial Director at Cocoda Ltd, specializing in exporting premium British confectionery to overseas markets. With extensive experience in the sector, including as Head of Sales at Fudge Kitchen, he focuses on international sales and director-level communication. Colleagues highlight his integrity, leadership, and commitment.

Based on his professional life, Rupert is an avid international traveler, recently visiting numerous countries across Asia and Australia for business. He maintains an interest in companies specializing in brand presentation and marketing for the food and drink industry, indicating a passion for the sectors commercial aspects.

He once prepared for a business trip to eight different countries across Asia and Australia in one go.

Personality Overview

Strategic Planner

Fast-paced

Long-term Focused

They exhibit a rare combination of being result-oriented but patient at the same time.  Reading between the lines and seeing beyond your words comes naturally to them. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

British Confectionery
His career is dedicated to the chocolate and confectionery sector, currently focused on exporting premium British brands like chocolates and biscuits to global markets.
International Exports
His role centers on supplying British goods to importers, distributors, and retailers in non-UK markets, involving extensive travel to regions like Asia and Australia.
Sales Leadership
He has a proven track record in sales leadership, having served as Head of Sales at Fudge Kitchen where he was responsible for significant sales growth and account management.

Media Appearances

Rupert has no verified media appearances

Work History

5-2024
Commercial Director at Cocoda Ltd
1-2022 - 8-2024
Head Of Sales at Fudge Kitchen
10-2018 - 8-2024
Key Account Manager at Fudge Kitchen
8-2013 - 8-2018
Manager at Invicta Kitchens Limited
3-2009 - 6-2013
Customer Relations Director at Harthill Ltd

Education

1985 - 1986
Education details unavailable from Royal Military Academy Sandhurst
1977 - 1983
Education details unavailable from Marlborough College

More Information

Social Presence :

Prographics :

Exp : 28 Location : Charing, England, United Kingdom Job Level : Mid-senior Designation : Commercial Director at Cocoda Ltd
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Insights For Selling To Rupert

During A Call Or A Meeting

DO's

  • During followups, use phone or text if needed, they should be fine
  • Stick to your standard pitch and qualifying script, don't try to wing it
  • Focus on the results that your product produces, expect some strategic questions in return

DONT's

  • Don't go over them unless you are left with no other option
  • Don't focus too much on mutual contacts or bother about other stakeholders, focus on them
  • Don't get into pricing discussions early on, steer conversation towards proven results

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Rupert is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Rupert

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Rupert move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Rupert take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Rupert

Personality Compatibility


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