Sally Learoyd

Doer
DISC Type : sd

Co Vice Chair at CPRE North and East Yorkshire, The Countryside Charity

Richmond, England, United Kingdom

Overview

Sally Learoyd is a leadership and careers coach with over 20 years of experience as an HR Director in the commercial sector. As the Director of Stepchange Coaching, she helps leaders make a positive impact. She holds an MBA from Warwick Business School and is a Fellow of the Institute of Leadership.

Outside of her coaching practice, Sally is deeply committed to environmental causes. She serves as the Co-Vice Chair for CPRE, The Countryside Charity, in North and East Yorkshire. A passionate advocate for nature, she has recently taken up long-distance solo hiking and enjoys the mental health benefits of green spaces.

Unique fact: Sally recently completed the Coast to Coast path, a challenging long-distance solo hike across Northern England.

Personality Overview

Risk-Accepting

Long-term Focused

Results Focused

Reading between the lines and seeing beyond your words comes naturally to them.  They exhibit a rare combination of being result-oriented but patient at the same time. They are very professional in their approach and can weigh multiple perspectives together.

Topics They Care About

Leadership Development
Her core profession involves coaching mid to senior-level leaders to develop their confidence and skills to make a positive difference in the world.
Countryside Preservation
As Co-Vice Chair of a countryside charity, she actively campaigns on planning policy, land use, and protecting rural England for future generations.
Climate Action
Leads a climate change initiative for her charity, lobbying local authorities to adopt net-zero standards for new housing and development projects.

Media Appearances

Sally has no verified media appearances

Work History

6-2023
Co Vice Chair at CPRE North and East Yorkshire, The Countryside Charity
1-2019
Director at Stepchange Coaching
2015 - 9-2018
Head of HR at Great Portland Estates
2013 - 2014
HR Director at King & Wood Mallesons
2008 - 2012
Group HR Director at Hammerson

Education

Master of Business Administration (MBA) from University of Warwick - Warwick Business School
Accredited Advanced Diploma in Coaching from International Academy for Professional Development Ltd

More Information

Social Presence :

Prographics :

Exp : 27 Location : Richmond, England, United Kingdom Job Level : Mid-senior Designation : Co Vice Chair at CPRE North and East Yorkshire, The Countryside Charity
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Insights For Selling To Sally

During A Call Or A Meeting

DO's

  • Suggest clear next steps with confidence, don't be vague or hesitant
  • Focus on the results that your product produces, expect some strategic questions in return
  • Use phrases like 'your team deserves', 'best in class' etc.

DONT's

  • Avoid putting conscious effort into relationship-building
  • Don't get into pricing discussions early on, steer conversation towards proven results
  • Don't shy away from asking hard questions, but be extra polite

When Cold Calling

When Writing An Email

While Negotiating & Closing

    The secret to closing fast with Sally is

  • Strong proof of impact and their conviction will matter the most, but they wouldn't want to act unilaterally either
  • Will you ever get a clear answer from Sally

  • They will say no if they are not convinced but you will have to prompt them.

Insights For Deal Planning

    How fast (or slow) will Sally move?

  • They will want to understand things well but can move fast once they have a clear picture.
  • Can Sally take some risk or not?

  • They have good risk tolerance but are likely to think it through once or twice.

You And Sally

Personality Compatibility


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